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OtterlyAI

Summary

OtterlyAI is an AI search monitoring platform that runs a library of search prompts against AI answer engines and records where a brand is mentioned and which URLs are cited. It pairs that tracking with crawlability checks, content audits and prioritised GEO recommendations.

Not for
Teams that need Claude, Google AI Mode or Gemini coverage without paying add-on fees on top of any tier, or that need a true $0-forever free plan rather than a 7-day trial.
AI engines it tracks

The AI engines OtterlyAI tracks

  • ChatGPT: on every plan
  • Gemini: on some plans only
  • Perplexity: on every plan
  • AI Overviews: on every plan
  • Claude: on some plans only
  • AI Mode: on some plans only
  • Copilot: on every plan
  • Grok: not tracked
  • DeepSeek: not tracked
  • Meta AI: not tracked

4 on every plan, 3 more on some plans only.

From
$29/month$25 billed annually, 14% less
Open source
No
API
Partly
Best for
Marketing, SEO and content teams taking their first serious measurement of AI-search visibility, who want a self-serve start rather than a sales call.
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What it does

Monitors AI answers
YesIts core job is running a library of prompts against AI search engines daily and recording where the brand is mentioned and cited.Monitor how your brand & website appears (or disappears) across every major AI search engine. No more blind spots.otterly.ai
Optimises your content
YesIt audits pages you already have for AI readiness and structured data and returns specific fixes rather than only a score.Run a Content Audit and understand how to improve any web page and its content. The Content Audit looks at various structured data and AI readiness…otterly.ai/features
Generates content
PartlyIt produces content briefs telling you what to write, but the vendor describes no drafting of finished article copy inside the paid platform.Crawlability checks, Content Audit & Prediction, and Content Briefs that turn invisible pages into AI sources.otterly.ai
Publishes to your site
NoNo CMS or publishing integration appears anywhere in the feature inventory; output leaves the tool as CSV exports and Looker dashboards only.Analyze and export all prompt and citation data. With .CSV exports you can create custom reports for your key stakeholders or process the data…otterly.ai/features
Technical AEO
PartlyIt audits robots.txt and bot access and scores AI readiness, so it diagnoses technical AEO problems, but the vendor does not claim it writes schema or llms.txt for you.Was Yes before our last check.Is your website even accessible and crawlable by AI bots and crawlers? With the Crawlability Checker you can audit any website - be it your own,…otterly.ai/features
Done-for-you service
PartlyPeople-delivered work exists only as onboarding and a quarterly GEO health check on the custom-quoted Enterprise plan; self-serve tiers are software alone.otterly.ai/pricing

Answer engines

ChatGPT
YesChatGPT is one of the four engines included in the base tracking on every paid tier, including the cheapest Lite plan.Tracking of 4 AI Search Engines: ChatGPT, Google AI Overviews, Perplexity, MS Copilototterly.ai/pricing
Perplexity
YesPerplexity is one of the four engines included in the base tracking on every paid tier, including the cheapest Lite plan.otterly.ai/pricing
Gemini
PartlyGemini is real and supported but is sold as a paid extra on top of every published plan, not included in the four base engines.Claude, Google AI-Mode, Gemini as extra Add-onsotterly.ai/pricing
Google AI Overviews
YesGoogle AI Overviews is part of the four base engines tracked on every paid tier with no add-on needed.otterly.ai/pricing
Google AI Mode
PartlyGoogle AI Mode is real and supported but is sold as a paid extra on top of every published plan, not included in the four base engines.otterly.ai/pricing
Claude
PartlyClaude is real and supported but is sold as a paid extra on top of every published plan, not included in the four base engines.otterly.ai/pricing
Microsoft Copilot
YesMicrosoft Copilot is in the base engine set on all three self-serve plans rather than behind the add-on paywall.otterly.ai/pricing
Grok
NoGrok is absent from the API's closed engine enumeration, which lists all seven engines the platform can query on any tier.enum: - chatgpt - google - perplexity - copilot - google_ai_mode - gemini - claudedocs.otterly.ai/api-reference/engines/l…
DeepSeek
NoDeepSeek is absent from the API's closed engine enumeration, which lists all seven engines the platform can query on any tier.docs.otterly.ai/api-reference/engines/l…
Meta AI
NoMeta AI is absent from the API's closed engine enumeration, which lists all seven engines the platform can query on any tier.docs.otterly.ai/api-reference/engines/l…
Coverage in the vendor’s words
PartlySeven engines total, but only four come with the plan: Claude, Gemini and AI Mode are priced as add-ons on every self-serve tier.Was Yes before our last check.Tracks all 7 major AI search engines. ChatGPT, Google AI Overviews, Google AI Mode, Gemini, Perplexity, Microsoft Copilot, and Claude.otterly.ai/features

What it reports

Names the cited sources
YesIt records every domain and URL cited in AI answers, checks them daily and tracks link-position movement over time.Every domain and URL cited in AI answers, checked daily, with link-position changes over time. Plus: Brand Mention & Visibility tracking.otterly.ai/features
Competitor tracking
YesCompetitors sit in the same Brand Report as your own brand, benchmarked on mentions, coverage and domain citations.Automatically benchmark your brand with Brand Report. Keep track of key KPIs - such as brand mentions, brand coverage or domain citations. See who…otterly.ai/features
Brand sentiment
YesA sentiment analysis grades how the engines speak about the brand, and sentiment is returned per prompt and per brand rank through the API.Are you recommended enthusiastically, mentioned with caveats, or dismissed outright? Find out with the brand sentiment analysis by OtterlyAI.otterly.ai/features
Recommendations
YesRecommendations read your own report data and return prioritised next actions, so it prescribes rather than only reporting.Recommendations analyzes your brand report data - your cited websites, successful competitors, mentioned brands - and gives you specific, actionable…otterly.ai/features
AI crawler analytics
PartlyAgent Analytics reports which AI bots hit your pages, but it needs a log connector and starts from the Standard plan, not Lite.No logs connector is set up for this report. Metrics are null, not zero — nothing is being measured. Connect a log source in the app first.docs.otterly.ai/mcp-server

Plans and signing up

Prompt or credit allowance
YesPrompts are the metering unit and every tier names a figure: 15 on Lite, 100 on Standard, 400 on Premium, from 1,000 on Enterprise.Our Lite Plan starts at $29/month and comes with 15 search prompts. The Standard Plan includes 100 search prompts at $189/month and the Premium plan…otterly.ai/pricing
Projects or brands
PartlyBrand reports are unlimited on every tier, but the workspace container that separates clients is capped at one on Lite and unlimited above it.1 Workspaceotterly.ai/pricing
Countries
YesMarkets other than your own are a headline capability, with per-market reporting rather than one blended global score.Monitors 65+ countries and languagesotterly.ai/features
How often it checks
YesDaily is the stated frequency on every self-serve plan including the cheapest, and citations are re-checked on the same daily cycle.Daily tracking frequencyotterly.ai/pricing
Card required to start
NoThe vendor states twice that the trial needs no card, in the FAQ and on the sign-up prompt that appears across the site.Yes, OtterlyAI provides a 7-day free trial for new users. This allows you to explore our platform and its features without any commitment. No credit…otterly.ai
Self-serve signup
YesLite, Standard and Premium all carry a direct sign-up link and a published rate; only Enterprise routes through sales.Pick your plan. Start tracking AI search visibility today.otterly.ai/pricing

Access and integrations

API
PartlyA documented REST API with API-key auth exists, but it starts on the Standard plan and is capped at 2,000 requests a month there.2,000 API Requests per monthotterly.ai/pricing
MCP server
PartlyA hosted OAuth-authenticated MCP server exposes reports, citations and audits as tools, but it is absent from Lite and metered on the tiers that have it.The OtterlyAI MCP server exposes your brand reports, prompts, citations, recommendations, and audit checks as MCP tools so your assistant can answer…docs.otterly.ai/mcp-server

Checked · Named in 99 of 242 AI answers, October check · 2 facts changed · How we check · Editorial policy

Changed since our last check

  • Technical AEO: now Partly. It was Yes when we checked on .
  • Coverage in the vendor’s words: now Partly. It was Yes when we checked on .

Plans and pricing

Price and terms

Free trial
Yes7 days
Card to start
YesNot required
Sign up without sales
YesYes

What needs a higher plan

Enterprise
Done-for-you service

From otterly.ai/pricing, checked .

Works with

  • ChatGPT
  • Perplexity
  • Gemini

    Gemini add-on

  • Google AI Overviews
  • Google AI Mode

    Google AI Mode add-on

  • Claude

    Claude add-on

  • Microsoft Copilot

For AI agents

MCP server
Partly
API
Partly

Alternatives

  • Peec AI

    AI search analytics: tracks brand visibility, position and sentiment across AI answer engines.

  • Profound

    AI answer engine visibility platform with content agents and AI crawler analytics.

  • Scrunch AI

    AI visibility monitoring plus CDN-level delivery of AI-optimized pages to answer-engine crawlers.

  • Evertune

    GEO platform that samples each prompt 100 times per model, then acts on the gaps with content and ChatGPT ads.

  • CiteLens

    Tracks brand mentions and domain citations inside AI answers, with competitor benchmarks and GEO audits.

  • Dageno AI

    AI search market intelligence and brand visibility monitoring across ten AI answer platforms.

  • GEO Monitor

    Weekly AI answer-engine monitoring across five engines, with every full answer stored as evidence.

  • AI Sightline

    AI visibility monitoring and AI traffic analytics across six answer engines, with ranked fix recommendations.

  • EdenRankVerified owner

    AI citation monitoring with an approval-first execution and verification loop across eight answer engines.

  • Mentionable

    AI visibility tracking across seven answer engines, with drafted pages for the prompts where a brand is not cited.

Screenshots

  • Pricing page of OtterlyAI
    Pricing page, otterly.ai, captured
  • Docs of OtterlyAI
    Docs, otterly.ai, captured

Filed under

AI visibility monitoringAI rank trackingAI OverviewsAPIBrand monitoringChatGPTCopilotFree trialPerplexity

Sources and updates

Last changed

Updates6

  • Features and coverage · Free tier
  • Features and coverage · Free tier
  • Features and coverage · Free tier
  • Features and coverage · Free tier · Pricing
  • Alternatives · Summary · Tagline
  • Summary · Tagline

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