Otterly AI vs Peec AI

Entry-level self-serve simplicity versus mid-market analytical depth — the AI-visibility baseline choice.

FeatureOtterly AIVisit Otterly AI ↗Peec AIVisit Peec AI ↗
DescriptionMonitor how ChatGPT, Perplexity, Google AI Overviews and Copilot mention your brand.AI search analytics for marketing teams, visibility, sources and competitors per engine.
CategoryAI rank tracking, AI visibility monitoringAI rank tracking, AI visibility monitoring
Pricing$29 / month€85 / month
TierListedListed
APIYesOtterly AI offers an MCP API with dedicated API documentation, and lists 'API' as a trackable engine/data source.-
TagsPerplexityBrand monitoringFree trialAI OverviewsCopilotChatGPTPerplexityBrand monitoringGeminiFree trialAI OverviewsFor agenciesCopilotChatGPT

Otterly AI and Peec AI both measure how AI answer engines mention your brand, but they serve different phases of a team's AI-visibility journey.

Otterly is the accessible entry point: self-serve plans starting at $29/month (Lite, 15 prompts), $189 (Standard, 100 prompts), $489 (Premium, 400 prompts) plus a custom Enterprise plan, with annual discounts. It tracks ChatGPT, Perplexity, Google AI Overviews and Microsoft Copilot by default — Google AI Mode, Gemini and Claude cost extra as add-ons. Monitoring volume (how many prompts, how often) is the main pricing lever between tiers; API and MCP access are included from Standard upward, but not on Lite.

Peec is positioned for mid-market teams and agencies, with published tiers from €85/month (Starter, 50 prompts) to €425/month (Advanced, 350 prompts) plus a custom Enterprise plan. In exchange for the higher price, you get a wider 6-engine pool to pick 3 from per project, per-engine breakdowns that go deeper, a citation-source view that directly informs GEO strategy (the sources already cited are where to earn mentions), and multi-brand workspaces built for running several clients side by side — a feature Otterly does not emphasize. Peec's own API access is reserved for its custom Enterprise plan, same as Otterly gates API/MCP behind Standard and up.

The honest trade-off: Otterly is perfect for a team just getting started with AI visibility and trying to justify the spend. Peec is what you move to when you are ready to do the research deeper — per-engine strategy, source-level targeting, and managing multiple brands at once.

Verdict

Solo founders or startups watching only ChatGPT/Perplexity/AI Overviews → Otterly. Mid-market teams or agencies needing deeper analytics and multi-client workspaces → Peec.

The digest

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Frequently asked questions

Which is cheapest?
Otterly — entry at $29/month (Lite) versus Peec's €85/month (Starter), both with annual discounts.
Which covers more AI engines?
Peec has the wider pool — 6 engines (ChatGPT, Perplexity, AI Overviews, AI Mode, Copilot, Gemini), pick 3 per project. Otterly tracks 4 by default (ChatGPT, Perplexity, AI Overviews, Copilot); AI Mode, Gemini and Claude cost extra as add-ons.
Does either have an API?
Otterly includes API/MCP access from its Standard tier ($189/mo) up — not on Lite. Peec reserves API access for its custom Enterprise plan; none of its self-serve tiers (Starter/Pro/Advanced) include it.
Which shows which sources engines cite?
Peec emphasizes this as a core feature (the citation-source view becomes a GEO target list). Otterly focuses on brand mentions and share-of-voice.
Which is better for agencies?
Peec has multi-brand workspaces purpose-built for agencies; Otterly is built more for in-house teams.
When would a team move from Otterly to Peec?
Once monitoring across Otterly's 4 default engines (or its paid add-ons) is not enough, or when source-level analysis and multi-brand management become needed — typically as AI visibility becomes a real business lever.

See also: Best AI Visibility Tools · Otterly AI alternatives · Peec AI alternatives

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