Summary
Gauge is an AI search visibility platform that runs a brand's prompts daily through ChatGPT, Gemini, Perplexity, Copilot, AI Overviews and AI Mode. It then generates articles from the measured gaps and publishes them to a connected CMS.
- Not for
- Solo practitioners, small teams or agencies on a tight budget: there is no tier below $599/month. Multi-region teams or anyone needing included Claude and Grok tracking without supplying API keys will land in a custom Enterprise quote.
- From
- $599/monthbilled monthly
- Free trial
- PartlyGrowth comes with a one-week free trial; prompts start running the same day and a full week of data is collected before payment. Gauge's billing docs additionally reference a 'free plan' on which the dashboard, Action Center, content, audits, research, prompts, topics, citations and ads are gated behind an upgrade screen, but no such plan is published on the pricing page.
What it does
- Monitors AI answers
- YesRuns each tracked prompt through the enabled engines daily and records brand mentions.
Gauge monitors AI-generated answers across ChatGPT, Claude, Gemini, Perplexity, CoPilot, AI Mode, and AI Overviews to detect mentions of your brand.
withgauge.com - Optimises your content
- YesAudits owned pages and scores them, then recommends structural fixes.
Audit: Recommendations to improve AI visibility for your owned properties.
withgauge.com - Generates content
- YesGrowth includes 18 publish-ready articles per month from the content engine.withgauge.com/pricing
- Publishes to your site
- YesPublishes approved drafts to Webflow, Framer, Sanity, or a GitHub-backed blog.
CMS publishing | Webflow, Framer, Sanity, GitHub | Webflow, Framer, Sanity, GitHub
withgauge.com/pricing - Technical AEO
- PartlyRecommends structural page fixes against a 9-criteria health score; no schema, llms.txt or crawler-directive generation is claimed.
Structural improvements, for pages scoring poorly on Gauge's 9-criteria health score.
withgauge.com/features/action-center - Done-for-you service
- PartlyAgency Mode is self-serve software for agencies at $300 per client instance; Enterprise adds recurring sessions with the Gauge team, but Gauge does not run the programme for you.
Each active client gets a full Gauge instance at $300 per month.
withgauge.com/features/agency-aeo
Answer engines
- ChatGPT
- YesCore platform on every plan; measured logged-out with web search enabled.
Gauge measures the default, logged-out ChatGPT experience with web search enabled.
docs.withgauge.com/navigating/ai-engines - Perplexity
- YesOne of the six core platforms included on Growth.
6 platforms: ChatGPT, Google AIO, AI Mode, Gemini, Perplexity, Microsoft CoPilot
withgauge.com/pricing - Gemini
- YesStandalone Gemini assistant is one of the six core platforms.
Google's standalone Gemini assistant answers questions in a conversational format, drawing on Google's index.
docs.withgauge.com/navigating/ai-engines - Google AI Overviews
- YesAI Overviews tracked as a distinct engine, separate from AI Mode.
AI Overviews are the AI-generated summaries that appear at the top of a standard Google search results page.
docs.withgauge.com/navigating/ai-engines - Google AI Mode
- YesGoogle AI Mode is tracked separately from AI Overviews on the core six.
AI Mode is Google's fully conversational search experience — a chat-style answer surface distinct from the AI Overviews that appear on classic…
docs.withgauge.com/navigating/ai-engines - Claude
- PartlyNot included on Growth; available on Enterprise, or on any plan with your own Anthropic key billed by the provider.
Claude and Grok tracking isn't Enterprise-only — on any plan you can turn them on by connecting your own Anthropic or xAI API key, and the provider…
withgauge.com/pricing - Microsoft Copilot
- YesMicrosoft Copilot is one of the six core platforms on Growth.
Microsoft Copilot answers questions using Bing as its underlying search engine, and reaches users across Windows, Edge, and Microsoft 365.
docs.withgauge.com/navigating/ai-engines - Grok
- PartlyGrowth column reads No; Enterprise adds it, and any plan can enable it with an xAI key.
Grok (xAI) | No | Yes
withgauge.com/pricing - DeepSeek
- NoAbsent from the enumerated supported-platform list, which names eight engines.
OpenAI ChatGPT - Google AI Overviews - Perplexity - Google Gemini - Google AI Mode - Microsoft Copilot - Anthropic Claude
withgauge.com/llms.txt - Meta AI
- NoNot in the vendor's supported-platform enumeration or the docs engine list.
OpenAI ChatGPT - Google AI Overviews - Perplexity - Google Gemini - Google AI Mode - Microsoft Copilot - Anthropic Claude
withgauge.com/llms.txt - Coverage in the vendor’s words
- YesSix engines on Growth; Claude and Grok on Enterprise or via your own provider key.
Gauge tracks ChatGPT, Google AI Overviews, Google AI Mode, Gemini, Perplexity, and Microsoft Copilot on the Growth plan. The Enterprise plan adds…
docs.withgauge.com/resources/faq
What it reports
- Names the cited sources
- YesReports the top cited sources and how often your own domain is cited.
Citation Analysis: The top sources AI relies on when generating answers.
withgauge.com - Competitor tracking
- YesUnlimited competitor brands benchmarked in the same view on both plans.
Domains and competitors | Unlimited | Unlimited
withgauge.com/pricing - Brand sentiment
- YesClassifies answer tone per model and reports distribution, trend and recurring themes.
Gauge analyzes the actual answer text from every tracked prompt across every model and classifies the tone used to describe the brand as positive,…
withgauge.com/llms.txt - Recommendations
- YesAction Center ranks recommended fixes and its agent can execute them, then measures the effect.
Actions: Concrete steps you can take to boost your brand's visibility in AI answers.
withgauge.com - AI crawler analytics
- YesReads Cloudflare or Vercel server logs and classifies AI bot and coding-agent requests by page.
Gauge reads your server logs through Cloudflare or Vercel and analyzes which pages LLMs are accessing.
docs.withgauge.com/navigating/ai-traffic - Wrong answers about you
- PartlyBranded prompts surface what AI gets wrong about the brand, but no dedicated false-claim flag is documented.
you get a clear picture of the lens AI takes when buyers are researching you — what it emphasizes, what it gets wrong, and how it frames your…
docs.withgauge.com/help/branded-prompts
Plans and signing up
- Prompt or credit allowance
- Yes600 prompts on Growth run daily across six platforms, giving 108,000 answers a month; Enterprise is custom.
600 prompts, run daily — 108,000 AI answers tracked per month
withgauge.com/pricing - Projects or brands
- YesUnlimited domains and competitors per subscription; agencies run a separate instance per client at $300/month.
Domains and competitors | Unlimited | Unlimited
withgauge.com/pricing - Countries
- PartlyGrowth tracks a single location; multiple locations are an Enterprise customisation.
Locations | Single location | Custom
withgauge.com/pricing - How often it checks
- YesEvery prompt runs through every configured engine daily, starting after midnight.
Gauge runs every prompt through every configured AI engine every day. Runs begin after midnight and complete through the morning.
docs.withgauge.com/resources/faq - Card required to start
- NoThe trial banner asks for a payment method to continue after the trial ends, not to start it.
It shows how many days remain, a progress bar, and a reminder to add a payment method to continue after your trial ends.
docs.withgauge.com/help/billing - Self-serve signup
- YesGrowth is self-serve with Stripe checkout; only Enterprise needs a call.
Growth includes a one-week free trial and does not require a sales call.
withgauge.com/pricing
Access and integrations
- API
- YesProgrammatic API plus CSV exports; an OpenAPI spec is published.
API + CSV exports — programmatic data access and stakeholder reports
docs.withgauge.com/resources/faq - MCP server
- YesOAuth-based MCP server at app.withgauge.com/mcp, included on both plans, with optional API-key auth.
Gauge runs an MCP server, so any MCP-compatible client — Claude, Cursor, ChatGPT, Gemini, Windsurf, Zed, or your own tooling — can query your Gauge…
docs.withgauge.com/help/mcp - BI export
- YesS3 push into a data lake or BI tooling, alongside CSV exports on both plans.
S3/BI integration — push data into existing data lakes and BI tooling
docs.withgauge.com/resources/faq
31 sourced claims on this page. Checked 2026-09-01. How we check.
Alternatives
Where we would send a reader instead, in that listing's own words.
AI search monitoring for brand mentions and website citations across seven answer engines.
AI search visibility tracking plus AI article writing, site audits and an Action Center.
AEO/GEO platform that tracks brand visibility across AI answer engines and prescribes fixes.
AI answer engine visibility platform with content agents and AI crawler analytics.
SEO and GEO content platform: audit, research, write, publish, then track AI citations.
Filed under
Sources and updates
The pages we read14
Every fact below comes from the vendor. Nothing here is independently corroborated yet.
- withgauge.com/pricing13 fields
- withgauge.com/6 fields
- docs.withgauge.com/navigating/ai-engines5 fields
- docs.withgauge.com/resources/faq4 fields
- withgauge.com/features/action-center3 fields
- withgauge.com/llms.txt3 fields
- withgauge.com/ai-visibility1 field
- withgauge.com/features/agency-aeo1 field
- withgauge.com/features/prompt-tracking1 field
- docs.withgauge.com/help/billing1 field
- docs.withgauge.com/help/branded-prompts1 field
- docs.withgauge.com/help/mcp1 field
- docs.withgauge.com/navigating/ai-traffic1 field
- docs.withgauge.com/navigating/prompt-runs1 field
Coverage elsewhere1
Answer-engine source observations0 of 4
0 of 4 collected answers have source URL/title annotations naming CitedIndex. These are the latest stored observations per engine, not current consumer-UI results. They do not measure product mentions or establish that a source supports a claim.
- ChatGPTNot assessable — no source annotationsModel: gpt-4o-mini · Collected on · 0 source annotationsQuery:
Gauge alternatives
- ClaudeNot assessable — no source annotationsModel: claude-haiku-4-5 · Collected on · 0 source annotationsQuery:
Gauge alternatives
- GeminiCitedIndex domain not found in observed source annotationsModel: gemini-2.5-flash · Collected on · 41 source annotationsQuery:
Gauge alternatives
Other source hosts (up to 6): digitechautosolutions.com, edmondindustries.com, wexfordins.com, fourdata.io, reddit.com, fuelsnap.com - PerplexityCitedIndex domain not found in observed source annotationsModel: sonar · Collected on · 20 source annotationsQuery:
Gauge alternatives
Other source hosts (up to 6): g2.com, simpleanalytics.com, merriam-webster.com, bestgeosoftware.com, menra.ai, aisearchtoolrank.com
Updates3
- Capabilities · Free tier
- Capabilities · Free tier · Price
- Alternatives · Summary