Qwairy
A 10-engine, EU-hosted GEO platform bundling AI-citation monitoring, crawler analytics and an MCP server from €65/month.
Our verdict
Qwairy is a genuinely broad AI-visibility monitor — 10 named engines on every paid tier, an MCP server from the cheapest plan, and a real (if modest) independent review record on G2 — packaged with EU-hosted data as an explicit differentiator from the mostly US-based tools in this index.
Ten AI engines tracked on every tier and an MCP server bundled from €65/month are genuine differentiators in this index — but REST API and crawler analytics both require a higher tier, and Qwairy's own company background beyond its marketing site and G2 listing remains thin.
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What's great
- 10 named AI providers tracked on every tier, including Mistral and DeepSeek which several competitors in this index omit entirely — no engine-count upsell wall.
- MCP server access ships from the cheapest paid tier (€65/month Starter) — most rivals in this index that offer MCP at all gate it to a pricier plan.
- A real, independently corroborated review record for a relatively young product — G2 shows approximately 4.8/5 across 30 verified reviews.
Watch-outs
- REST API access requires the Growth tier (€165/month) or higher — the Starter tier only gets MCP server access, not the REST API.
- Credits are shared across every module (monitoring, content, crawler analytics), not allocated per feature — heavy use of Act's content tools draws down the same pool that funds Monitor's AI-engine checks, capped at 1,300/month on Starter.
- Crawler Analytics and Looker Studio integration (tying AI-crawler activity to real traffic) require the Business tier at €374/month — a large jump from Growth's €165/month.
Also note: Company background is thin: Qwairy SAS is confirmed based in France via its own site, but no founder names, funding round, or independent press coverage could be found beyond its own marketing pages and its G2 listing — weigh that gap into any company-risk assessment.
How Qwairy compares
The other tools buyers weigh against Qwairy, and when to pick each.
| Tool | Best when you want… |
|---|---|
| QwairyThis page | Qwairy is a genuinely broad AI-visibility monitor — 10 named engines on every paid tier, an MCP server from the cheapest plan, and a real (if modest) independent review record on G2 — packaged with EU-hosted data as an explicit differentiator from the mostly US-based tools in this index. |
| RankScale | RankScale tracks even more engines (17+ vs. Qwairy's 10) from a cheaper entry tier ($20/month vs. €65/month Starter), for teams that prioritize engine breadth and price over Qwairy's EU-hosted-data positioning. |
| Rankshift | Rankshift is another EU-based alternative (Belgium-registered, vs. Qwairy's Paris HQ) with unshared per-project prompt volume instead of Qwairy's shared credit pool, plus Agent Analytics AI-crawler-log evidence Qwairy doesn't offer. |
What is Qwairy?
Qwairy is a Paris-based, EU-hosted GEO (generative engine optimization) platform that helps brands monitor and improve how they are mentioned and cited across AI answer engines. Six integrated modules — Cockpit, Monitor, Act, Analyze, Optimize and Measure — cover competitor benchmarking, mention/citation tracking, content and backlink recommendations, sentiment analysis, page-level AI-citation diagnostics, and AI-crawler traffic attribution. Paid plans start at €65/month, with a 14-day free trial and no credit card required.
What does Qwairy do?
A brand connects its site and Qwairy's modules work together: Monitor runs prompts across up to 10 AI providers — ChatGPT, Claude, Perplexity, Gemini, Copilot, Grok, Google AI Overview, Google AI Mode, Mistral and DeepSeek — tracking how often and how favorably the brand is mentioned or cited, with Cockpit benchmarking that against named competitors. Analyze layers sentiment scoring on top of raw mention counts. Act surfaces content and backlink-opportunity recommendations aimed at improving citation odds, while Optimize runs page-level AI-citation-health diagnostics (structured data, crawlability) on the brand's own pages. Measure — available from the Business tier up — correlates detected AI-crawler traffic (GPTBot, ClaudeBot, PerplexityBot and 15+ others) against referral data to estimate real ROI from AI-search visibility, not just raw mention counts. Usage is metered by a shared credit pool that scales with plan: 1,300 credits/100 prompts on Starter up to 10,400 credits/800 prompts on Business, with Enterprise unlimited. An MCP server is exposed starting on the entry Starter tier, letting any MCP-compatible AI agent query Qwairy's data directly; a REST API is available from the Growth tier (€165/month) up.
How Qwairy works
- Connect the brand's site; Monitor runs prompts across up to 10 AI providers — ChatGPT, Claude, Perplexity, Gemini, Copilot, Grok, Google AI Overview, Google AI Mode, Mistral, DeepSeek — with Cockpit benchmarking that against named competitors.
- Analyze layers sentiment scoring on top of raw mention counts, while Act surfaces content and backlink-opportunity recommendations aimed at improving citation odds.
- Optimize runs page-level AI-citation-health diagnostics — structured data, crawlability — on the brand's own pages.
- On the Business tier and up, Measure correlates detected AI-crawler traffic (GPTBot, ClaudeBot, PerplexityBot and 15+ others) against referral data to estimate real ROI from AI-search visibility.
Who is Qwairy for?
- Brands and agencies that want broad, 10-provider AI-visibility monitoring with an MCP-first integration path and EU-hosted data.
- EU-based or privacy-conscious marketing teams that specifically want their brand-mention data hosted in the EU rather than with a US-based vendor.
- Teams building their own AI agents who want direct, machine-readable access to citation/mention data via MCP without waiting on a REST API.
Key features
- 10-provider AI-visibility monitoring: Tracks brand mentions and citations across ChatGPT, Claude, Perplexity, Gemini, Copilot, Grok, Google AI Overview, Google AI Mode, Mistral and DeepSeek.
- MCP server from the entry tier: Exposes Qwairy's monitoring data to any MCP-compatible AI agent starting on the €65/month Starter plan — REST API access requires Growth (€165/month) or higher.
- AI-crawler traffic attribution (Measure): Correlates detected AI-crawler bot activity (GPTBot, ClaudeBot, PerplexityBot and 15+ others) against referral traffic to estimate ROI — a Business-tier-and-up feature.
- EU-hosted infrastructure: Qwairy SAS is based in France and markets EU data hosting as a default — a differentiator from the mostly US-based tools in this category.
What are Qwairy's use cases?
- A first AI-visibility read for an EU-based or privacy-conscious brand: A marketing team that wants its brand-mention data hosted in the EU rather than with a US-based vendor picks Qwairy's Starter plan for a first, budget-friendly read across 10 AI engines.
- Piping AI-mention data into an internal agent via MCP: A team building its own AI agents wants direct, machine-readable access to citation/mention data without waiting on a REST API — Qwairy's MCP server is available from the entry tier.
- Tying AI-crawler activity to real traffic: A brand on the Business tier wants to know whether GPTBot/PerplexityBot crawl activity is actually translating into referral traffic, not just monitoring mention counts in isolation.
What does Qwairy integrate with?
- ChatGPT
- Claude
- Perplexity
- Gemini
- Copilot
- Grok
- Google AI Overview
- Google AI Mode
- Mistral
- DeepSeek
Why use Qwairy?
- Ties for the broadest engine coverage in this index at this price point — 10 named AI providers on every paid tier, not gated to a costly upper tier.
- Bundles an MCP server into its cheapest paid plan (€65/month) — most competitors in this index that offer MCP at all gate it to a pricier tier or omit it entirely.
- One of the only EU-headquartered, EU-hosted tools in this category — a genuine differentiator for brands with GDPR data-residency requirements.
- A real, independently corroborated review record for a relatively young product — G2 shows approximately 4.8/5 across 30 reviews, unlike several other recent additions to this index with zero third-party reviews.
Pros & cons
Pros
- 10 named AI providers tracked on every tier, including Mistral and DeepSeek which several competitors in this index omit entirely — no engine-count upsell wall.
- MCP server access ships from the cheapest paid tier (€65/month Starter) — most rivals in this index that offer MCP at all gate it to a pricier plan.
- A real, independently corroborated review record for a relatively young product — G2 shows approximately 4.8/5 across 30 verified reviews.
Cons
- REST API access requires the Growth tier (€165/month) or higher — the Starter tier only gets MCP server access, not the REST API.
- Credits are shared across every module (monitoring, content, crawler analytics), not allocated per feature — heavy use of Act's content tools draws down the same pool that funds Monitor's AI-engine checks, capped at 1,300/month on Starter.
- Crawler Analytics and Looker Studio integration (tying AI-crawler activity to real traffic) require the Business tier at €374/month — a large jump from Growth's €165/month.
Limitations
- Company background is thin: Qwairy SAS is confirmed based in France via its own site, but no founder names, funding round, or independent press coverage could be found beyond its own marketing pages and its G2 listing — weigh that gap into any company-risk assessment.
Qwairy pricing
Four tiers, billed annually with a ~17% discount vs. month-to-month: Starter at €65/month (1,300 credits/month, up to 100 prompts, 1 workspace, MCP server access), Growth at €165/month (3,900 credits/month, up to 300 prompts, 5 workspaces, adds a REST API), Business at €374/month (10,400 credits/month, up to 800 prompts, 20 workspaces, adds Crawler Analytics and Looker Studio integration), and a custom-quoted Enterprise tier (unlimited credits/prompts/workspaces, SSO, white-label). A 14-day free trial requires no credit card.
- Starter€65 / month (billed annually; €79/mo month-to-month)
- Growth€165 / month (billed annually; €199/mo month-to-month)
- Business€374 / month (billed annually; €449/mo month-to-month)
- EnterpriseCustom
See current pricing on qwairy.co ↗Compare Qwairy alternatives →
Qwairy specs
Pricing
- Pricing model
- subscription
- Free tier
- ✗ No
Qwairy review
Qwairy is a genuinely broad AI-visibility monitor — 10 named engines on every paid tier, an MCP server from the cheapest plan, and a real (if modest) independent review record on G2 — packaged with EU-hosted data as an explicit differentiator from the mostly US-based tools in this index. The shared credit-pool model means heavy use of its content/audit modules competes with monitoring for the same allowance, REST API needs the €165/month Growth tier, and its own company background (founders, funding) is thin outside its marketing pages. A solid, EU-hosted pick for broad engine coverage and MCP-first integration; budget for Growth or Business if API access or crawler-to-traffic attribution matters.
Ten AI engines tracked on every tier and an MCP server bundled from €65/month are genuine differentiators in this index — but REST API and crawler analytics both require a higher tier, and Qwairy's own company background beyond its marketing site and G2 listing remains thin.
Frequently asked questions
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Qwairy alternatives
- RankScale
RankScale tracks even more engines (17+ vs. Qwairy's 10) from a cheaper entry tier ($20/month vs. €65/month Starter), for teams that prioritize engine breadth and price over Qwairy's EU-hosted-data positioning.
- Rankshift
Rankshift is another EU-based alternative (Belgium-registered, vs. Qwairy's Paris HQ) with unshared per-project prompt volume instead of Qwairy's shared credit pool, plus Agent Analytics AI-crawler-log evidence Qwairy doesn't offer.
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