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Serpair

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Summary

Serpair is an SEO platform that combines Google rank tracking, keyword-gap and backlink analysis with measurement of whether AI answer engines name a brand. An in-product copilot turns both data sets into a monthly plain-English action plan.

From
Freethen $49.99/month
Open source
No

What it does

Monitors AI answers
YesCore pitch: it sends buyer questions to AI engines unprompted, stores the full answer, and reports whether the brand was named and who was named instead.Serpair asks your buyers' real questions to AI engines without hinting your brand, then captures the exact answer, whether you were named, and who…serpair.com
Optimises your content
YesIt crawls your pages and a ranking competitor's, then names the specific gaps to close — content depth, missing schema, header structure.Serpair compares your page side-by-side with theirs and shows the exact evidence: content gap, missing schema, header depth, and structure.serpair.com
Generates content
NoThe copilot's own stated deliverable is a recommendation list — keywords, technical fixes and competitor insights — with no claim anywhere on the site that it drafts or writes copy.delivers an AI Action Sprint every month: Top 5 keywords to target, Top 3 technical fixes, and concrete competitor content insights.serpair.com
Technical AEO
PartlyIt recommends technical fixes such as FAQ schema and audits pages for missing schema, but the vendor describes advice and auditing rather than shipping llms.txt or crawler directives for you.Fix Add FAQ schema to 3 top pagesserpair.com
Done-for-you service
NoSerpair sells only self-serve software subscriptions metered in credits; the site offers no managed, done-for-you or consulting engagement and has no contact-sales path.Pay for what you track with flexible, credit-based plans built for growing teams and agencies. Classic SEO and AI visibility, in one modern platform.serpair.com

Answer engines

ChatGPT
YesChatGPT is named in the hero, the FAQ and the comparison table as one of the three engines whose real answers are measured.AI visibility is measured from the actual answers ChatGPT, Perplexity, and Gemini give to buyer questions — captured with citations and sentiment —…serpair.com
Perplexity
YesPerplexity is one of the three engines the vendor says it queries with buyer-style questions and captures citations from.AI visibility is measured from the actual answers ChatGPT, Perplexity, and Gemini give to buyer questions — captured with citations and sentiment —…serpair.com
Gemini
YesGemini is the third engine in every engine statement on the site, including the FAQ answer on what GEO is and the feature comparison table.Serpair measures your unprompted mention rate across ChatGPT, Perplexity, and Gemini, shows who gets named instead, and tells you what to fix.serpair.com
Google AI Overviews
NoGoogle coverage is described strictly as organic rank tracking from live SERPs; AI Overviews is never named on the site while the three chat engines are named repeatedly and exclusively.AI engine visibility (ChatGPT, Gemini, Perplexity)serpair.com
Google AI Mode
NoGoogle AI Mode appears nowhere on the site; the Google side of the product is presented only as organic rank tracking per region, and the AI side only as the three named chat engines.AI engine visibility (ChatGPT, Gemini, Perplexity)serpair.com
Claude
NoClaude is absent from every engine statement, including the comparison table's parenthesised engine list, which the vendor uses as its own definition of AI engine visibility.AI engine visibility (ChatGPT, Gemini, Perplexity)serpair.com
Microsoft Copilot
NoMicrosoft Copilot is never listed as a tracked engine; the only 'copilot' on the site is Serpair's own in-product assistant, which is a different thing entirely.AI engine visibility (ChatGPT, Gemini, Perplexity)serpair.com
Grok
NoGrok does not appear in the vendor's engine list in the hero, the feature sections, the data-depth cards or the FAQ, all of which enumerate the same three engines.AI engine visibility (ChatGPT, Gemini, Perplexity)serpair.com
DeepSeek
NoDeepSeek is not named anywhere on the vendor site, and the engine coverage statement that defines the feature lists only ChatGPT, Gemini and Perplexity.AI engine visibility (ChatGPT, Gemini, Perplexity)serpair.com
Meta AI
NoMeta AI is absent from the site; every one of the vendor's engine statements closes the list at the same three engines with no 'and more' qualifier.AI engine visibility (ChatGPT, Gemini, Perplexity)serpair.com
Coverage in the vendor’s words
YesThe vendor states coverage as three engines on every tier including Free, with no engine gating by plan; the plan cards differ on credits and seats, not engines.Serpair measures your unprompted mention rate across ChatGPT, Perplexity, and Gemini, shows who gets named instead, and tells you what to fix.serpair.com

What it reports

Names the cited sources
YesAnswers are stored with the citations the engines gave, which the vendor calls a receipt, so you can see the sources behind a mention rather than just a score.the consumer-facing responses, captured with their citations — not a synthetic scoreserpair.com
Competitor tracking
YesRivals are auto-discovered from the SERP and then tracked in both views: a keyword-gap matrix and a leaderboard of who AI names when you are missed.See which competitors AI answer engines name instead of you — competitive intelligence for the GEO era.serpair.com
Brand sentiment
PartlySentiment is recorded alongside each captured answer, but the vendor never describes attribute-level or theme-level perception reporting beyond that single sentiment signal.It records who gets named (you and competitors), the sentiment, and re-runs your question set on a scheduleserpair.com
Recommendations
YesThe product's stated output is prescriptive: a monthly sprint of ranked quick wins, technical fixes and content opportunities rather than dashboards alone.Your Copilot delivers plain-English quick wins, technical fixes, and content opportunities ranked by immediate ROI.serpair.com

Plans and signing up

Prompt or credit allowance
PartlyAllowances are published in credits, not prompts: 50 to start on Free, 50, 125 and 300 per month on the paid tiers, with credits shared across rankings, gap data and AI checks.Every plan includes monthly credits you spend on rankings, keyword & gap data, AI-visibility checks, and action plans.serpair.com
Countries
YesRankings and AI visibility are scoped to a chosen market across 190+ countries, though the plan cards reserve multi-region tracking for Premium and above.Serpair tracks rankings per region across 190+ countries — pick Global or a specific country, and every keyword, competitor, and gap is scoped to…serpair.com
How often it checks
PartlyThe vendor confirms both on-demand runs and recurring scheduled re-measurement of the keyword and question sets, but never states the actual interval or whether it is configurable.Your keyword set and AI question set re-run on a cadence, so rankings and mention rate are tracked as trends over timeserpair.com
Card required to start
NoThe Free plan is explicit that no payment details are needed to start, and the hero sign-up link repeats the same no-credit-card promise.No credit card requiredserpair.com
Self-serve signup
YesEvery tier including Platinum buttons straight through to the registration app; there is no contact-sales route or custom quote anywhere on the site.Start free · Upgrade as you scaleserpair.com

Access and integrations

BI export
PartlyData leaves as CSV with retained history, which is listed as a Standard-tier feature, and no warehouse, Looker or Power BI connector is offered.Your rankings, keywords, and gap data export to CSV, and history is retained so you can measure movement over time.serpair.com

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Plans and pricing

Price and terms

Free plan
YesYes
The terms in full

Free plan at $0/mo with 50 credits to start (not recurring), rank tracking plus AI visibility, keyword gap and competitor discovery, up to 3 team members, no credit card required.

Card to start
YesNot required
Sign up without sales
YesYes

Checked .

Works with

  • ChatGPT
  • Perplexity
  • Gemini

Filed under

AI visibility monitoring

Sources and updates

Sources1

CitedIndex in AI answers1 of 2

  • PerplexityCites CitedIndexAsked Serpair alternatives on Other sources: nytimes.com, omr.com, vellum.ai, aisotools.com, embedsocial.com, aasm.org
  • ChatGPTDoes not cite CitedIndexAsked Serpair alternatives on Other sources: orchly.ai, omr.com, rankscale.ai, aplano.de, nex-ai-khaki.vercel.app, factchecktool.com

Updates1

  • Capabilities · Free tier · Price

The digestFree

Who's winning AI citations.

The AI visibility tools we add and the guides we write, by email, at most once a week.

Last issue · 13 October 2026GEO and Content Tools for Agencies, plus 3 new tools

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