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Directive

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Summary

Directive is a B2B marketing agency whose Content capability sells answer engine, generative engine and LLM optimisation as named services. Its strategists audit where models name a brand, restructure pages and schema, and report citation share through Stratos.

Price
Price on request
Open source
No
Best for
B2B technology and industrial marketing teams who need AI answers to name their brand

What it does

Monitors AI answers
YesThe LLM practice audits where models name the brand and then reports citation presence by buyer prompt over time, as a delivered service rather than a dashboard a buyer logs into.We track which LLMs cite your brand, for which buyer prompts, and how that presence trends over time, then connect it to influenced pipeline so LLM…directiveconsulting.com/services/llm-se…
Optimises your content
YesExisting pages are rewritten and restructured into definitions, comparisons and step frameworks so answer engines can extract them, which is the core of the AEO engagement.We rewrite and restructure pages so they produce direct answers: definitions, steps, comparisons, and “best option” logic while maintaining your…directiveconsulting.com/services/answer…
Generates content
YesNew content is produced by Directive's own in-house team, from long-form articles through to structured data assets built for AI extraction, not only advised on.Produce and distribute content at scale through Directive's in-house team, from long-form articles to structured data assets built for AI extraction.directiveconsulting.com/services/llm-se…
Technical AEO
YesSchema and structured data deployment plus crawlability, indexation and internal linking work are listed as standalone AEO service lines delivered by Directive's team.We deploy schema markup and structured content so crawlers and AI systems can quickly interpret page intent, target audience, and authoritative…directiveconsulting.com/services/answer…
Done-for-you service
YesThis is a staffed agency engagement: Directive's strategists do the audit, the rewriting and the measurement, and the company describes itself as an AEO agency for B2B.Directive is the AEO agency built for B2B teams who refuse to disappear behind AI-generated answers.directiveconsulting.com/services/answer…

Answer engines

ChatGPT
YesChatGPT is named first among the platforms Directive optimises for and is used as the example prompt surface throughout the GEO and LLM pages.ChatGPT, Claude, Perplexity, Bing Copilot, Google’s SGE, and custom enterprise LLMs—anywhere AI engines retrieve or generate marketing content.directiveconsulting.com/services/genera…
Perplexity
YesPerplexity appears in the platform answer in the GEO FAQ and again in the Case Status case study as a surface the client won visibility in.ChatGPT, Claude, Perplexity, Bing Copilot, Google’s SGE, and custom enterprise LLMs—anywhere AI engines retrieve or generate marketing content.directiveconsulting.com/services/genera…
Gemini
YesGemini is named in the GEO hero as a surface the service positions the brand inside, alongside ChatGPT and other large language models.Our GEO services position your brand inside ChatGPT, Gemini, large language models (LLMs), and AI-powered search engines to capture demand wherever…directiveconsulting.com/services/genera…
Google AI Overviews
YesGoogle AI Overviews presence is explicitly monitored as part of the ongoing AEO optimisation loop, and every content brief is said to include an AI Overview analysis.We monitor changes in SERP features, AI Overviews presence, and performance indicators, then iterate with ongoing optimization.directiveconsulting.com/services/answer…
Claude
YesClaude is named in the GEO FAQ list of platforms optimised for and again in the LLM practice hero as a model buyers ask for vendor shortlists.Your buyers are asking ChatGPT, Claude, and Perplexity which vendors to consider.directiveconsulting.com/services/llm-se…
Microsoft Copilot
YesCopilot is covered under its Bing Copilot name in the platform FAQ and in the GEO strategy section describing where client brands should appear.ChatGPT, Claude, Perplexity, Bing Copilot, Google’s SGE, and custom enterprise LLMs—anywhere AI engines retrieve or generate marketing content.directiveconsulting.com/services/genera…
Coverage in the vendor’s words
PartlyThe vendor states coverage as a named but deliberately open list of platforms it optimises for, with no tier limits, no engine counts and no closed inventory a buyer could rely on.ChatGPT, Claude, Perplexity, Bing Copilot, Google’s SGE, and custom enterprise LLMs—anywhere AI engines retrieve or generate marketing content.directiveconsulting.com/services/genera…

What it reports

Names the cited sources
YesReporting covers which engines cite the brand and the share of citations by prompt, delivered inside Stratos rather than as a self-serve citation explorer.Track citation share by prompt, connect it to pipeline, and reinvest where LLM visibility converts.directiveconsulting.com/services/llm-se…
Competitor tracking
YesCompetitor share of voice and competitor visibility are monitored continuously in the AI PR programme, and the LLM audit names which rivals models cite instead.We monitor coverage, sentiment, competitor share of voice, emerging themes, and how answer engines describe your category.directiveconsulting.com/services/ai-pr-…
Brand sentiment
YesSentiment and how answer engines describe the category are tracked alongside citation volume, giving a perception read rather than only a presence count.We strengthen the sources behind generated answers, then track citation volume, sentiment, share of voice, and pipeline impact in Stratos.directiveconsulting.com/services/ai-pr-…
Recommendations
YesThe engagement is prescriptive and executional: Directive maps answer opportunities, then rewrites pages and ships schema rather than handing over a report.We map the questions your buyers ask across search engines and AI assistants, then prioritize high-value pages and query themes that influence…directiveconsulting.com/services/answer…

Plans and signing up

How often it checks
PartlyMonitoring is described as continuous rather than periodic, and the only stated fixed interval is a quarterly pipeline review, so no check frequency is actually published.We monitor coverage, sentiment, competitor movement, and AI presence as the conversation develops so our team can act while attention is still…directiveconsulting.com/services/ai-pr-…
Self-serve signup
PartlyThe agency work cannot be bought without a call, but Directive does sell a self-serve DIY course of its methodology, which is not the AEO or GEO service itself.Apply Our Customer Generation Methodology Without the Retainerdirectiveconsulting.com/diy-course-pric…

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Plans and pricing

Price and terms

Free plan or trial
NoNo
Sign up without sales
PartlySome plansUp to Customer Generation Playbook DIY Course

Checked .

Works with

  • ChatGPT
  • Perplexity
  • Gemini
  • Google AI Overviews
  • Claude
  • Microsoft Copilot

Filed under

Citation servicesGEO & content optimization

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