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The neutral index of AI-visibility & GEO tools

Head to head

Growleads vs Percepture

Percepture publishes a transparent four-tier GEO rate card ($3,500-$10k+/month) as a pure-play SEO/GEO specialist; Growleads folds GEO/AEO into a broader four-line B2B demand-generation agency and discloses only a pricing structure, not a number, requiring a sales call.

Growleads and Percepture are both B2B-focused agencies selling AI-citation ("GEO/AEO") services, but they differ sharply on the first thing a buyer needs to know: the price. Percepture publishes a genuine four-tier rate card: Launch at $3,500/month, Growth at $6,000/month, Authority at $8,500/month, and a custom-quoted Enterprise tier above $10,000/month. That is unusually transparent for this category, where most competitors quote a custom retainer with no public number at all. Growleads discloses a structure instead of a number: a 90-day minimum engagement, then month-to-month, priced for outcomes tied to citation-share gain per query, with an actual dollar figure available only after a sales call.

The two also differ in how central GEO is to the business. Percepture is a dedicated SEO/GEO agency built on 15+ years of enterprise SEO expertise, with GEO as its core offering: schema and entity optimization, citation-network building via digital PR, and a measurement framework, all wrapped around a single discipline. Growleads runs GEO/AEO as one of four service lines (alongside outbound prospecting, GTM automation, and LinkedIn authority-building) inside a broader B2B demand-generation agency, following a 5-stage methodology: a buyer AI-query audit, a citation-share baseline, a framing-library/schema build, source-quality signal building, then a weekly optimization loop.

Both agencies' headline GEO results carry the same caveat: not client-attributed. Percepture's most-cited figure, a 3000% increase in AI mentions in 3 months, is attributed only to an unnamed "tech client"/"telecom company" on its GEO-services page, while its named case studies (Broadstaff Global, Visit Williamsburg, and others) are general marketing-metric wins (more qualified leads, better ad efficiency), not AI-citation-specific results. Growleads' service page reports "42 citations captured" over a 90-day window as a self-reported aggregate metric, but its named case studies are all general B2B outbound/lead-gen results, with none tied specifically to a GEO/AI-citation win. Neither agency has yet published a named, client-attributed GEO case study.

Engine coverage is close but not identical: Percepture optimizes for ChatGPT, Google AI Overviews, Gemini, Grok and Perplexity; Growleads covers ChatGPT, Perplexity, Gemini, Claude and Google AI Overviews. That is the same five-engine count, but Percepture is the one that names Grok, and Growleads the one that names Claude. On independent credibility signals, Growleads is reviewed on Clutch (4.9/5 from 6 reviews); Percepture is featured on G2 but without a numeric score displayed on Percepture's own site.

How Growleads and Percepture compare

Scroll across to compare every side. Feature names stay in view.One card per question, with every side answering it in turn.

FeatureGrowleadsVisit Growleads ↗PerceptureVisit Percepture ↗
DescriptionB2B demand generation agency running GEO + AEO to get clients cited in AI answers.Digital marketing and PR agency running done-for-you generative engine optimization engagements.
Pricingfrom $5,000/monthfrom $3,500/month
API-NoNo public API. Percepture is an agency service; clients access measurement reporting through a monthly cadence rather than an API.
TagsFor agenciesAI OverviewsChatGPTClaudeGeminiPerplexityAI OverviewsChatGPTClaudeCopilotEnterpriseGeminiPerplexity
How they workProjectRetainer
Engagements from-$3,500/month
Works withB2B companies between $1M and $500M ARR with $5K+ ACV, selling in the US, UK, Europe, Middle East or India, across 8 industries: IT & SaaS, B2B SaaS, Manufacturing, BFSI/Finance, Real estate, Education, Logistics, Cybersecurityenterprise, mid-market
Based inIndia (HQ) with senior delivery operators in the UK; team coverage across US, Europe, Middle East and India-
Independently reviewed onG2 (3 verified 5.0-star reviews), Trustpilot, ClutchCase studies page (Broadstaff, Hunter Newby, Percepture-internal, plus general marketing results for Visit Williamsburg, SKIFT, a fiber-internet client, a pharma CDMO, a 5G provider)
Publishes to your sitePartly-
Microsoft CopilotNoYes
GrokNoYes
Coverage in the vendor’s wordsYesPartly
Competitor trackingYesPartly
Brand sentiment-Yes
Projects or brandsYes-
CountriesYesPartly
Card required to startNo-
BI exportYes-
Limitations
  • No published pricing; cost is only known after a 30-minute strategy call and a scoped proposal
  • No self-serve way to start; every engagement begins with a call rather than a signup or checkout
  • Below $5K ACV or $5M ARR the agency will say no on the call; the model is built for mid-market and above
  • Even at the new, lower published Launch tier ($3,500/month), the entry price is still far above self-serve AI-visibility tools in this directory (most start under $100/month). This is an agency-services price point, not a SaaS one. (1 source)
  • The top Enterprise tier ($10k+/month) remains an unpriced custom scope requiring a sales conversation. Pricing transparency stops at the Authority tier. (1 source)
  • The case-studies page now pairs a Broadstaff result ("tripled qualified leads") and an unnamed Enterprise Infrastructure Brand ("9.4 positions better in 14 days") with the GEO-specific Broadstaff (90% of priority terms to page one) and Percepture-internal (282% daily visibility in 14 days) results. The 3000% AI-mentions story still appears only on the GEO-services page attributed to an unnamed tech or telecom client. (2 sources)

Who each one is for

Growleads

B2B marketing leaders wanting a managed GEO/AEO agency to build AI search pipeline

From $5,000/month

Percepture

Enterprise and mid-market brands that want a strategic GEO partner

From $3,500/month

Verdict: Growleads or Percepture?

Want a dedicated SEO/GEO specialist with transparent published pricing and 15+ years of enterprise SEO heritage, and can commit to at least $3,500/month → Percepture. Want GEO/AEO bundled into a broader B2B demand-generation program (outbound, GTM automation, LinkedIn authority) from one vendor, and are comfortable with sales-call pricing tied to citation-share outcomes → Growleads.

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Frequently asked questions

What's the main difference between Growleads and Percepture?
Percepture is a dedicated SEO/GEO agency with a published four-tier rate card ($3,500-$10k+/month). Growleads runs GEO/AEO as one of four service lines inside a broader B2B demand-generation agency, with pricing disclosed only as a structure (90-day minimum, outcome-based), not a public number.
Which is cheaper?
It is not a clean comparison. Percepture's price is public and starts at $3,500/month, while Growleads' price is undisclosed and requires a sales call. Percepture's floor is knowable in advance; Growleads' could land higher or lower depending on the negotiated outcome-based terms.
Do either have client-attributed GEO case studies?
Not yet, for either. Percepture's 3000%-AI-mention-growth figure is attributed only to an unnamed client, and Growleads' "42 citations in 90 days" metric is a self-reported aggregate. Both agencies' named case studies are general marketing results, not GEO-specific wins tied to a named brand.
Which AI engines does each track?
Percepture: ChatGPT, Google AI Overviews, Gemini, Grok and Perplexity. Growleads: ChatGPT, Perplexity, Gemini, Claude and Google AI Overviews. Same five-engine count, but Percepture names Grok where Growleads names Claude instead.
Which is better for a pure GEO specialist versus a broader growth partner?
Percepture is the pure-play choice: GEO/SEO is the entire business. Growleads is the broader-partner choice, with GEO/AEO sitting alongside outbound prospecting, GTM automation and LinkedIn authority-building inside one demand-generation relationship.

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At a glance

Percepture publishes a transparent four-tier GEO rate card ($3,500-$10k+/month) as a pure-play SEO/GEO specialist; Growleads folds GEO/AEO into a broader four-line B2B demand-generation agency and discloses only a pricing structure, not a number, requiring a sales call.