Ahrefs Brand Radar

What it does

Monitors AI answers

YesIts core job is watching AI answers: the vendor runs a standing index of search-backed prompts through the AI platforms and stores every response, so mentions and citations are counted for any brand you enter.Brand Radar measures AI visibility by running 455M+ search-backed prompts through AI platforms (AI Overviews, AI Mode, ChatGPT, Perplexity, Gemini,…ahrefs.com/brand-radar ↗

Optimises your content

PartlyIt points at gaps rather than auditing your pages: fanout queries expose content gaps and cited-page reports show which URLs AI uses, but no Brand Radar page documents page-level recommendations or rewrite guidance.Discover the fanout queries AI generates when processing a prompt to find content gaps.ahrefs.com/brand-radar ↗

Generates content

NoThe only generative feature documented inside Brand Radar writes prompt suggestions to track, not publishable content; nothing on the product or help pages offers article, page or copy generation.Stuck on finding questions or custom prompt ideas? Use the Generate feature to get AI to suggest some for youhelp.ahrefs.com/en/articles/13192745-ho… ↗

Publishes to your site

NoBrand Radar is a measurement product whose documented outbound integrations are API, MCP and Looker Studio reporting; no CMS connection or publishing step appears anywhere in its pages or help centre.Brand Radar is Ahrefs' AI visibility tool that tracks how any brand shows up in AI searchhelp.ahrefs.com/en/articles/11064852-wh… ↗

Technical AEO

NoThe tracked channels are AI platforms, search demand, web mentions and social video; no schema, llms.txt or crawler-directive tooling is part of Brand Radar.Brand Radar is a discovery tool that maps out the breadth of your AI funnel across seven AI platforms, but also across other channels that influence…help.ahrefs.com/en/articles/11064852-wh… ↗

Done-for-you service

NoThis is self-serve software sold as an add-on to an Ahrefs subscription; the vendor documents a billing-settings purchase flow and no managed, done-for-you or consulting engagement.Brand Radar is Ahrefs' AI visibility tool that tracks how any brand shows up in AI searchhelp.ahrefs.com/en/articles/11064852-wh… ↗

Answer engines

ChatGPT

YesChatGPT is one of the six platforms in the pre-collected prompt index and is also selectable for prompts you define yourself, so it is covered on both tracking paths.Brand Radar measures AI visibility by running 455M+ search-backed prompts through AI platforms (AI Overviews, AI Mode, ChatGPT, Perplexity, Gemini,…ahrefs.com/brand-radar ↗

Perplexity

YesPerplexity is named in the index platform list and in the custom-prompt platform list, so both the instant database and self-defined prompt tracking cover it.Brand Radar measures AI visibility by running 455M+ search-backed prompts through AI platforms (AI Overviews, AI Mode, ChatGPT, Perplexity, Gemini,…ahrefs.com/brand-radar ↗

Gemini

YesGemini appears in the index breakdown with its own monthly prompt count and is selectable for custom prompts, so it is covered on both tracking paths.Brand Radar measures AI visibility by running 455M+ search-backed prompts through AI platforms (AI Overviews, AI Mode, ChatGPT, Perplexity, Gemini,…ahrefs.com/brand-radar ↗

Google AI Overviews

YesGoogle AI Overviews is the largest single index by prompt volume and is additionally tracked as search queries that trigger an AI answer inside Google results.Brand Radar measures AI visibility by running 455M+ search-backed prompts through AI platforms (AI Overviews, AI Mode, ChatGPT, Perplexity, Gemini,…ahrefs.com/brand-radar ↗

Google AI Mode

YesAI Mode is covered both as a prompt-based index and as a search-query index, which the vendor says exists only for AI Mode and AI Overviews because they surface inside Google Search.Brand Radar measures AI visibility by running 455M+ search-backed prompts through AI platforms (AI Overviews, AI Mode, ChatGPT, Perplexity, Gemini,…ahrefs.com/brand-radar ↗

Claude

PartlyClaude is reachable only through prompts you define yourself, never through the pre-collected index, and each Claude update burns eight checks instead of one, so it is markedly more expensive to track.Claude — Anthropic's AI assistant, tracked via API (Claude Sonnet 4.6 with web search). Available for custom prompts only; each check consumes 8…help.ahrefs.com/en/articles/11064852-wh… ↗

Microsoft Copilot

YesMicrosoft Copilot is listed among the six indexed platforms with its own monthly prompt volume and is available for self-defined prompt tracking as well.Brand Radar measures AI visibility by running 455M+ search-backed prompts through AI platforms (AI Overviews, AI Mode, ChatGPT, Perplexity, Gemini,…ahrefs.com/brand-radar ↗

Grok

PartlyGrok is a supported platform on paper but the vendor states collection is stopped after a policy change on Grok's side, so a buyer cannot rely on fresh Grok data today.Following recent policy changes by Grok, we are temporarily unable to gather new datahelp.ahrefs.com/en/articles/11064852-wh… ↗

DeepSeek

NoDeepSeek is absent from the vendor's numbered inventory of the assistants custom prompts can query, and from the six-platform index list, so no tier reaches it.The AI Assistants / LLMs that you can check custom prompts for are: 1. Google AI Overviews 2. Google AI Mode 3. ChatGPT 4. Perplexity 5. Gemini 6.…help.ahrefs.com/en/articles/13192745-ho… ↗

Meta AI

NoMeta AI appears in neither the numbered custom-prompt platform inventory nor the indexed platform list; the vendor separately says platforms behind a login may not be monitorable.The AI Assistants / LLMs that you can check custom prompts for are: 1. Google AI Overviews 2. Google AI Mode 3. ChatGPT 4. Perplexity 5. Gemini 6.…help.ahrefs.com/en/articles/13192745-ho… ↗

Coverage in the vendor’s words

YesSix platforms sit in the instant index; custom prompts add Claude at eight checks per update, and Grok is listed but currently collecting no new data, so coverage differs by tracking path.Custom Prompts supports all of the above plus Claude.ahrefs.com/brand-radar ↗

What it reports

Names the cited sources

YesCited pages and cited domains are first-class reports, available in the interface and as dedicated API endpoints, so you can see which URLs AI leans on alongside your brand.Find valuable AI citations and secure new mentions to boost your visibility in LLM answers.ahrefs.com/brand-radar ↗

Competitor tracking

YesRival brands sit in the same view: the setup step proposes competitors automatically and the overview compares share of voice, mentions, citations and impressions side by side.Benchmark your brand against competitors in AI search and spot the big players.ahrefs.com/brand-radar ↗

Brand sentiment

PartlyYou get the topics AI associates with the brand and the raw responses to read, but the documented metric set is share of voice, mentions, citations and impressions, with no sentiment or attribute score.Top 5 topics. The questions and subject areas where AI associates your brand.ahrefs.com/ai-visibility-checker ↗

Recommendations

PartlyIt surfaces where to act rather than prescribing edits: visibility gaps, uncited topics and the pages AI already cites, leaving the actual content changes to the buyer.Spot AI visibility gaps to fill in and show up in relevant conversations.ahrefs.com/ai-visibility-checker ↗

AI crawler analytics

PartlyAI crawler visits are shown, but through a separate Ahrefs product you install on the site rather than the Brand Radar add-on itself, and it is still labelled beta.Watch AI crawlers in real time: when they read your pages and which ones they visit most.ahrefs.com/brand-radar ↗

Not established: Wrong answers about you

Plans and signing up

Prompt or credit allowance

YesVolume is metered in checks, not prompts: one check equals one prompt on one platform in one location, plan allowances run 150 to 600 a month, and packages add 2,500 to 25,000.1 check is calculated as: 1 prompt execution × 1 LLM × 1 location.help.ahrefs.com/en/articles/13192745-ho… ↗

Projects or brands

YesThere is no domain or brand ceiling on the index side: any brand, product, region or person can be searched without setting up a project first.There is no cap on the number of brands or domains you can analyze.help.ahrefs.com/en/articles/11064852-wh… ↗

Countries

YesLocation is part of the unit of measurement: prompts are asked in the market the keyword came from, and you pick one or more locations per tracked prompt, each costing its own check.Prompts are entered in each respective AI platform (ChatGPT, Gemini, etc.), in the same location as the keyword that it was sourced from, ensuring…help.ahrefs.com/en/articles/11064852-wh… ↗

How often it checks

YesCadence is chosen per platform for your own prompts, and lowering it stretches the allowance; the shared index refreshes far more slowly, with AI chatbot data rebuilt monthly.You pick the tracking cadence per platform (daily, weekly, or monthly), so you can spend your checks where freshness matters most.ahrefs.com/brand-radar ↗

Card required to start

NoThe free entry point asks for nothing at all, not an account and not a card, though it returns only a capped preview of the full product's data.See how your brand shows up in AI search results from ChatGPT, Gemini, Perplexity, Copilot, and Google AI Overviews. No signup required. Results in…ahrefs.com/ai-visibility-checker ↗

Self-serve signup

YesBoth paths are self-serve with published rates: new buyers sign up from the product page, and existing subscribers add the indexes or check packages from billing settings without contacting sales.Click on Sign up for Brand Radar directly on https://ahrefs.com/brand-radar and pick a plan of your choice.help.ahrefs.com/en/articles/11064852-wh… ↗

Access and integrations

API

YesA documented Brand Radar API exposes roughly twenty endpoints for responses, cited pages and domains, mentions and share of voice; most rows cost API units, but custom-prompt pulls are exempt.Pulling prompt data for custom queries by API are free, and does not consume any API units on your subscription plan.help.ahrefs.com/en/articles/13192745-ho… ↗

MCP server

YesAn agent can reach the same reports through the vendor's MCP server, which the plan tables list alongside API access from the entry paid tier upwards.You can pull data from Brand Radar using API.help.ahrefs.com/en/articles/11064852-wh… ↗

BI export

YesA dedicated Looker Studio connector carries Brand Radar data into existing BI dashboards, and the vendor publishes separate connector documentation for it.Track and optimize your brand's visibility in AI search alongside your other looker studio reports.help.ahrefs.com/en/articles/11064852-wh… ↗