Answer-first passage
Also: two-zone passage
A content structure where each section opens with a short, definitive answer, followed by a supporting passage that adds detail and context. Optimized for AI search citation: engines extract the lede, humans read the body.
Related terms
- AI search
A query interface where the answer is generated by a large language model from cited sources, instead of returned as a list of links. Examples: ChatGPT search, Perplexity, Claude with web search, Google AI Mode.
- Generative Engine Optimization
The practice of structuring web content so generative AI engines (ChatGPT, Perplexity, Claude, Gemini) preferentially cite it when answering user queries. Distinct from traditional SEO, which optimizes for ranked links rather than cited passages.
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