# Scrunch AI — AI visibility monitoring plus CDN-level delivery of AI-optimized pages to answer-engine crawlers.

> Source: CitedIndex — https://citedindex.com/scrunch-ai (structured, researched, re-verified)
> Facts last verified: 2026-09-02

Scrunch is an Agent Experience Platform that tracks how AI answer engines describe and cite a brand's website. It also audits pages and serves AI-optimized HTML to AI agents at the CDN layer.

| Fact | Value |
| --- | --- |
| Website | https://scrunch.com |
| Price | from $250/month |
| Free trial | Yes |

7-day free trial of the Core plan: all Core features, 125 unique prompts, five site audits, four AI platforms. Credit card required and auto-converts to paid unless cancelled.

## What it does

**Monitors AI answers** · Yes — Tracks brand presence, position, sentiment and citations in AI answers for prompts you define.

> Scrunch uses multiple methodologies to collect data from AI platforms like ChatGPT, Perplexity, Gemini, Claude, and others, including browser automation and official platform APIs.
> — https://scrunch.com/faqs/what-methods-does-scrunch-use-to-collect-data-from-ai-platforms · Answer paragraph, first sentence

**Optimises your content** · Yes — AI site audits diagnose access and content issues; Optimizer recommends or applies page changes.

> The team updates low-performing pages using Scrunch's recommendations or uses Optimizer to enhance and restructure content automatically.
> — https://scrunch.com/faqs/how-does-scrunch-help-improve-brand-visibility-across-ai-platforms · Example section, 'Optimization' step

**Generates content** · Partly — Content briefs and Optimizer restructuring; the plan table lists Content Generation as Basic on Core and Advanced on Enterprise.

> Auto-detect missing content for the prompts that matter most and turn any gap into an actionable content brief in seconds.
> — https://scrunch.com/platform/monitoring/insights/ · 'Find what's missing—fix it first' feature block

**Publishes to your site** · No — AXP layers an AI-optimized version over live pages instead of writing to the CMS.

> AXP doesn't publish new content. Instead, it creates an AI-optimized version of existing pages and delivers them to AI agents automatically.
> — https://scrunch.com/faqs/how-does-scrunchs-axp-approach-compare-to-publishing-ai-friendly-content-directly-in-the-cms · Answer, 'Additional context' note

**Technical AEO** · Yes — Audits blocked AI user agents, robots.txt, JavaScript rendering and raw-HTML content availability.

> Scrunch’s AI site audit diagnoses technical and content issues that may prevent AI bots from accessing or consuming site content, like blocked AI user agents, JavaScript rendering problems
> — https://scrunch.com/faqs/how-does-scrunch-ai-site-audit-differ-from-a-traditional-seo-crawl · Example section, third paragraph

**Done-for-you service** · Partly — Enterprise buys a dedicated account team and strategy/review calls; no done-for-you content or PR execution is published.

> Dedicated account team
> — https://scrunch.com/pricing/ · Enterprise plan card, feature list

## Answer engines

**ChatGPT** · Yes — Included in the four platforms on the $250 Core plan.

> Four AI platforms supported: ChatGPT, Perplexity, Google AI Overviews, and Microsoft Copilot
> — https://scrunch.com/faqs/what-is-the-pricing-for-scrunch-plans · 'Core plan includes' list, last bullet

**Perplexity** · Yes — Included in the four platforms on the Core plan.

> Four AI platforms supported: ChatGPT, Perplexity, Google AI Overviews, and Microsoft Copilot
> — https://scrunch.com/faqs/what-is-the-pricing-for-scrunch-plans · 'Core plan includes' list, last bullet

**Gemini** · Partly — Absent from Core's four platforms; part of Enterprise's nine.

> Nine AI platforms supported: ChatGPT, Perplexity, Gemini, Claude, Google AI Overviews, Google AI Mode, Microsoft Copilot, Grok, and Meta AI.
> — https://scrunch.com/faqs/what-is-the-pricing-for-scrunch-plans · 'Enterprise plan includes' list, last bullet

**Google AI Overviews** · Yes — Google AI Overviews is one of Core's four platforms.

> Four AI platforms supported: ChatGPT, Perplexity, Google AI Overviews, and Microsoft Copilot
> — https://scrunch.com/faqs/what-is-the-pricing-for-scrunch-plans · 'Core plan includes' list, last bullet

**Google AI Mode** · Partly — Google AI Mode appears only in the Enterprise nine-platform list.

> Nine AI platforms supported: ChatGPT, Perplexity, Gemini, Claude, Google AI Overviews, Google AI Mode, Microsoft Copilot, Grok, and Meta AI.
> — https://scrunch.com/faqs/what-is-the-pricing-for-scrunch-plans · 'Enterprise plan includes' list, last bullet

**Claude** · Partly — Not in Core's four platforms; included in Enterprise's nine.

> Nine AI platforms supported: ChatGPT, Perplexity, Gemini, Claude, Google AI Overviews, Google AI Mode, Microsoft Copilot, Grok, and Meta AI.
> — https://scrunch.com/faqs/what-is-the-pricing-for-scrunch-plans · 'Enterprise plan includes' list, last bullet

**Microsoft Copilot** · Yes — Microsoft Copilot is one of Core's four platforms.

> Four AI platforms supported: ChatGPT, Perplexity, Google AI Overviews, and Microsoft Copilot
> — https://scrunch.com/faqs/what-is-the-pricing-for-scrunch-plans · 'Core plan includes' list, last bullet

**Grok** · Partly — Grok appears only in the Enterprise nine-platform list.

> Nine AI platforms supported: ChatGPT, Perplexity, Gemini, Claude, Google AI Overviews, Google AI Mode, Microsoft Copilot, Grok, and Meta AI.
> — https://scrunch.com/faqs/what-is-the-pricing-for-scrunch-plans · 'Enterprise plan includes' list, last bullet

**DeepSeek** · No — DeepSeek is absent from the vendor's enumerated list of nine supported platforms.

> Scrunch currently supports nine major AI platforms: ChatGPT, Perplexity, Gemini, Claude, Google AI Mode, Google AI Overviews, Microsoft Copilot, Grok, and Meta AI.
> — https://scrunch.com/faqs/which-ai-platforms-and-llms-can-scrunch-track-and-monitor · Answer, first sentence

**Meta AI** · Partly — Meta AI appears only in the Enterprise nine-platform list.

> Nine AI platforms supported: ChatGPT, Perplexity, Gemini, Claude, Google AI Overviews, Google AI Mode, Microsoft Copilot, Grok, and Meta AI.
> — https://scrunch.com/faqs/what-is-the-pricing-for-scrunch-plans · 'Enterprise plan includes' list, last bullet

**Coverage in the vendor’s words** · Yes — Nine platforms overall; the comparison table gives Core four and Enterprise all nine.

> Scrunch currently supports nine major AI platforms: ChatGPT, Perplexity, Gemini, Claude, Google AI Mode, Google AI Overviews, Microsoft Copilot, Grok, and Meta AI.
> — https://scrunch.com/faqs/which-ai-platforms-and-llms-can-scrunch-track-and-monitor · Answer, first sentence

## What it reports

**Names the cited sources** · Yes — Citations dashboard shows citation share by owner, top cited domains and per-URL detail.

> Yes, Scrunch shows exactly which sources are being cited by AI models, including branded, competitive, and third-party sources.
> — https://scrunch.com/faqs/can-scrunch-show-what-sources-are-being-cited-by-ai-models-in-their-responses · Answer, first sentence

**Competitor tracking** · Yes — Competitive presence and citation share alongside your brand; Core caps tracked competitors at five.

> In Scrunch's Citations dashboard, they can view citation share broken down by owner (their brand, competitors, and third parties) and top cited domains.
> — https://scrunch.com/faqs/can-scrunch-show-what-sources-are-being-cited-by-ai-models-in-their-responses · Example section, second paragraph

**Brand sentiment** · Yes — Sentiment classified positive, mixed or negative, filterable by platform, persona, funnel stage and country.

> Yes, Scrunch tracks sentiment about brands in AI responses and categorizes it as positive, mixed, or negative.
> — https://scrunch.com/faqs/does-scrunch-track-sentiment-about-my-brand-in-ai-responses · Answer, first sentence

**Recommendations** · Yes — Insights name the current issue and the recommended change, and can produce a content brief.

> Get instant insights into your AI search performance: what happened, why it matters, and what to do about it. No guesswork required.
> — https://scrunch.com/platform/monitoring/insights/ · Page hero subheading

**AI crawler analytics** · Yes — Agent Traffic classifies training, indexer and retrieval bots; needs a CDN or hosting integration.

> Scrunch detects AI bot traffic visiting users' websites through direct CDN and hosting integrations that capture real-time bot visits.
> — https://scrunch.com/faqs/how-does-scrunch-detect-ai-bot-traffic-visiting-my-site · Answer, first sentence

## Plans and signing up

**Prompt or credit allowance** · Yes — 125 unique prompts on Core; Enterprise is a custom count, and overages trigger an upgrade conversation rather than a cutoff.

> 125 unique prompts
> — https://scrunch.com/pricing/ · Core plan card, first feature bullet

**Projects or brands** · Partly — One brand workspace per Core subscription, billed per brand; multi-brand needs Enterprise.

> Standard plans support a single brand. If you need to monitor multiple brands, you can upgrade to an Enterprise account. Contact our sales team to discuss multi-brand pricing and setup.
> — https://scrunch.com/pricing/ · Pricing FAQ, 'Can I track multiple brands on one plan?'

**Countries** · Partly — Country-level prompt tracking in any language, but Core is limited to one country against Enterprise's unlimited.

> Yes, Scrunch supports prompt tracking in every country, recording the exact responses and citations for any prompt written in any language.
> — https://scrunch.com/faqs/does-scrunch-support-international-prompt-tracking-and-multiple-languages · Answer, first sentence

**How often it checks** · Yes — Daily for a new prompt's first 14 days, then a 72-hour default refresh with manual refresh on demand.

> For new prompts being tracked, Scrunch collects AI responses daily for the first 14 days. After that Scrunch shifts to a default 72-hour refresh cadence, but prompt data can be refreshed at any time.
> — https://scrunch.com/faqs/what-methods-does-scrunch-use-to-collect-data-from-ai-platforms · Follow-up question, 'How frequently does Scrunch collect prompt data?'

**Card required to start** · Yes — Card taken up front for the 7-day trial, which auto-converts to a paid subscription.

> Yes, Scrunch requires a credit card to start the 7-day free trial. Users will automatically be upgraded to a paid subscription after the end of the trial unless they cancel.
> — https://scrunch.com/faqs/what-features-are-included-in-scrunchs-free-trial · Follow-up question, 'Do I need a credit card to start the Scrunch free trial?'

**Self-serve signup** · Yes — Core is self-serve sign-up with self-serve onboarding; Enterprise is sales-led.

> Yes, Scrunch offers a 7-day free trial of the self-serve Core plan. Users can sign up instantly without speaking to sales.
> — https://scrunch.com/faqs/does-scrunch-offer-a-free-trial · Answer, first sentence

## Access and integrations

**API** · Partly — Query, responses and agent-traffic APIs, but API access is an Enterprise line item and is billed on responses collected.

> API access & integrations
> — https://scrunch.com/pricing/ · Enterprise plan card feature list

**MCP server** · Partly — A Scrunch MCP exists for conversational querying; the plan table shows MCP Access as absent on Core and custom on Enterprise.

> Analyze the metrics that matter with a few clicks—or with a conversation using the Scrunch MCP.
> — https://scrunch.com/platform/monitoring/citations/ · Self-serve analytics feature block

**BI export** · Partly — CSV/Excel export on the platform, while Looker Studio access and BI-bound APIs sit on Enterprise.

> Scrunch's APIs provide 90-day historical data and integrate with business intelligence tools for automated reporting.
> — https://scrunch.com/faqs/can-you-export-data-from-scrunch · Answer, 'Additional context' note

## Coverage elsewhere

| Source | Kind | Read |
| --- | --- | --- |
| sitecore.com | Independent source | 2026-08-22 |
| techtarget.com | Independent source | 2026-08-22 |

## CitedIndex in AI answers

0 of 4 answers cite CitedIndex.

| Engine | Result | Question | Asked on | Other sources |
| --- | --- | --- | --- | --- |
| ChatGPT | Does not cite CitedIndex | Scrunch AI alternatives | 2026-10-12 | paralect.com, promptwatch.com, blog.hubspot.com, prismnews.com, rankai.ai, topai.tools |
| Claude | Does not cite CitedIndex | Scrunch AI alternatives | 2026-09-04 | writesonic.com, getmint.ai, llmpulse.ai, cairrot.com, aiclicks.io, g2.com |
| Gemini | Does not cite CitedIndex | Scrunch AI alternatives | 2026-09-04 | zerorank.ai, aiclicks.io, cairrot.com, llmpulse.ai, timsoulo.com, writesonic.com |
| Perplexity | Does not cite CitedIndex | Scrunch AI alternatives | 2026-10-12 | blog.hubspot.com, g2.com, ayzeo.com, frictionai.co, rankability.com, promptwatch.com |

## What changed

- 2026-09-02 — Capabilities · Free tier · Terms
- 2026-09-01 — Capabilities · Free tier
- 2026-08-31 — Capabilities · Free tier · Links · Price · Terms
- 2026-08-22 — Alternatives · Summary · Tagline

## Corrections

If you represent Scrunch AI, or anything here is wrong or out of date, send a correction with a source. The operations this site accepts from an agent are listed at https://citedindex.com/.well-known/agents.json — that catalog needs no key to read, and each entry states its own auth.
