# CheckThat.ai — AI visibility index and brand tracker for B2B software, built by the AEO agency GrowthX.

> Source: CitedIndex — https://citedindex.com/checkthat-ai (structured, researched, re-verified)
> Facts last verified: 2026-09-11

CheckThat.ai is an AI visibility platform from GrowthX that publishes a public index of how AI answer engines rank and cite B2B software brands across 199 categories. Tracking your own brand runs through GrowthX's contracted platform, GrowthOS.

| Fact | Value |
| --- | --- |
| Website | https://checkthat.ai |
| Price | Book a Demo |
| Free tier | Yes |

The public index is readable with no account: 199 categories, 5,985+ brands and dated AI answers, advertised as "Free access to 1.6M+ AI answers per month". The Terms let GrowthX end a Free Access Subscription at any time with 15 days' notice if it institutes a fee.

## What it does

**Monitors AI answers** · Yes — The whole product is engine monitoring: it queries answer engines on a maintained prompt panel and records whether a brand is named, publishing the result as a public index.

> CheckThat tracks how ChatGPT, Claude, Gemini, and Perplexity mention your brand. Monitor visibility trends and sentiment across every major AI platform in real time.
> — https://checkthat.ai/features/overview · Workspace Overview feature page, hero paragraph

**Optimises your content** · Partly — CheckThat itself only reports market-level visibility; page-by-page scoring of pages you already have is a GrowthOS capability, reached through a booked GrowthX engagement rather than the free index.

> GrowthOS scores a page on 6 axes (lifecycle, momentum, traffic, query health, readiness and competition) and resists blending them into one number.
> — https://growthx.ai/docs/product/concepts/how-pages-are-scored · How pages are scored, opening paragraph

**Generates content** · Partly — Drafting is not part of the CheckThat index at all; inside GrowthOS agents write drafts and every draft stops at a proposal a human must accept, so generation comes with the paid engagement.

> An automated worker inside GrowthOS. Agents research your market, propose opportunities, write drafts, and score the pages you already have.
> — https://growthx.ai/docs/product/glossary · Glossary, Agent entry

**Publishes to your site** · Partly — GrowthOS can stage a finished article into four named CMSes as a draft, but the publish click stays with the customer and no CMS connection exists on the CheckThat side.

> If your workspace has a CMS connection, GrowthOS stages the article in Sanity, Strapi, Webflow or WordPress as a draft; you publish it there.
> — https://growthx.ai/docs/product/concepts/agents-draft-you-decide · Agents draft, you decide - Publishing is always a separate act

**Technical AEO** · Partly — Technical work is a GrowthOS feature, not a CheckThat one: its crawler runs a health audit whose schema category checks Article, FAQ, Breadcrumb and JSON-LD validity, while no llms.txt or crawler-directive tooling is documented.

> The crawl feeds a page's Health score: a technical audit of 77 checks grouped into 13 categories.
> — https://growthx.ai/docs/product/admin/site-sync · Site Sync, What the crawler checks

**Done-for-you service** · Yes — Every buying CTA on checkthat.ai books time with GrowthX, whose paid product bundles an optional managed-service layer with a dedicated strategist and strategist-approved content production.

> The GrowthX platform (starting at $6,000 per month): our Growth Operating System combines platform access with an optional managed-service layer that adds a dedicated strategist
> — https://growthx.ai/learn/aeo-services · AEO pricing and engagement models, GrowthX platform paragraph

## Answer engines

**ChatGPT** · Yes — ChatGPT heads both engine inventories the vendor publishes, and the public index carries dated ChatGPT answers for every brand page, with no tier gate stated.

> CheckThat tracks how ChatGPT, Claude, Gemini, and Perplexity mention your brand. Monitor visibility trends and sentiment across every major AI platform in real time.
> — https://checkthat.ai/features/overview · Workspace Overview feature page, hero paragraph

**Perplexity** · Yes — Perplexity appears in every coverage statement the vendor makes: the Overview page list, the homepage monitoring line and the GrowthOS AI Visibility segment screen.

> Tracking is limited to ChatGPT, Claude, Gemini, and Perplexity.
> — https://checkthat.ai/features/overview · Workspace Overview feature page, line beneath the Book a Demo button

**Gemini** · Partly — Gemini is one of the four engines the CheckThat workspace tracks, but the GrowthOS segment screen that paying customers read names Google AI Overviews and AI Mode instead, so Google coverage differs by surface.

> Tracking is limited to ChatGPT, Claude, Gemini, and Perplexity.
> — https://checkthat.ai/features/overview · Workspace Overview feature page, line beneath the Book a Demo button

**Google AI Overviews** · Partly — AI Overviews coverage is documented only for the paid platform's AI Visibility segments; the CheckThat feature page's own four-engine list leaves it out, so the free index is not stated to cover it.

> Engines covered on this screen: Google AI Overviews, ChatGPT, Perplexity and Claude. The AI Engine Visibility report covers a slightly wider set, adding Google AI Mode.
> — https://growthx.ai/docs/product/context-and-voice/ai-viz-segments · AI Viz Segments, Reference section, engines note

**Google AI Mode** · Partly — Google AI Mode is named in the shared daily dataset and added by the GrowthOS AI Engine Visibility report, yet the workspace feature page says tracking is limited to four engines that exclude it.

> Engines covered on this screen: Google AI Overviews, ChatGPT, Perplexity and Claude. The AI Engine Visibility report covers a slightly wider set, adding Google AI Mode.
> — https://growthx.ai/docs/product/context-and-voice/ai-viz-segments · AI Viz Segments, Reference section, engines note

**Claude** · Yes — Claude is named in the closed four-engine list on the Overview page and again in the GrowthOS segment screen, so it is covered on the free index and in the paid platform alike.

> Tracking is limited to ChatGPT, Claude, Gemini, and Perplexity.
> — https://checkthat.ai/features/overview · Workspace Overview feature page, line beneath the Book a Demo button

**Microsoft Copilot** · No — Microsoft Copilot appears in neither inventory: the CheckThat page closes its list at four engines and the GrowthOS screen closes its at five, so no tier is stated to query Copilot.

> Tracking is limited to ChatGPT, Claude, Gemini, and Perplexity.
> — https://checkthat.ai/features/overview · Workspace Overview feature page, line beneath the Book a Demo button

**Grok** · No — Grok is absent from the four engines CheckThat says it tracks and from the five the paid platform names, and xAI appears in the index only as a tracked brand, never as a queried engine.

> Tracking is limited to ChatGPT, Claude, Gemini, and Perplexity.
> — https://checkthat.ai/features/overview · Workspace Overview feature page, line beneath the Book a Demo button

**DeepSeek** · No — DeepSeek is not among the engines either inventory names; it appears in CheckThat only as a monitored vendor inside the Foundation Models category, which is the opposite role.

> Engines covered on this screen: Google AI Overviews, ChatGPT, Perplexity and Claude. The AI Engine Visibility report covers a slightly wider set, adding Google AI Mode.
> — https://growthx.ai/docs/product/context-and-voice/ai-viz-segments · AI Viz Segments, Reference section, engines note

**Meta AI** · No — Meta AI is named in no coverage statement on either domain; the paid platform's engine note closes its list at five surfaces and the free index closes at four.

> Engines covered on this screen: Google AI Overviews, ChatGPT, Perplexity and Claude. The AI Engine Visibility report covers a slightly wider set, adding Google AI Mode.
> — https://growthx.ai/docs/product/context-and-voice/ai-viz-segments · AI Viz Segments, Reference section, engines note

**Coverage in the vendor’s words** · Yes — The vendor states coverage twice and the statements disagree: CheckThat says tracking is limited to four engines, while the paid platform's docs name AI Overviews, ChatGPT, Perplexity and Claude plus AI Mode in one report. No per-plan engine limits are published.

> Tracking is limited to ChatGPT, Claude, Gemini, and Perplexity.
> — https://checkthat.ai/features/overview · Workspace Overview feature page, line beneath the Book a Demo button

## What it reports

**Names the cited sources** · Yes — A dedicated Sources view reports which domains and pages the engines drew on when they mentioned a brand, and the paid segments screen adds cited domains and URLs for rivals too.

> CheckThat reveals where AI models get their information about your brand. Track which sources are being cited when AI platforms mention you
> — https://checkthat.ai/features/sources · Sources feature page, hero paragraph

**Competitor tracking** · Yes — Rival brands sit in the same view by design: public category pages rank vendors by visibility share, and the paid segments screen reports vendor rankings per engine.

> CheckThat tracks how AI answers position your brand and who they recommend instead.
> — https://checkthat.ai/ · Homepage, section headed AI is already recommending software

**Brand sentiment** · Partly — Sentiment is claimed once on the Overview page and rendered as a positive or negative marker on brand cards, but no attribute-level perception analysis is described and the paid platform's docs never mention sentiment at all.

> Monitor visibility trends and sentiment across every major AI platform in real time.
> — https://checkthat.ai/features/overview · Workspace Overview feature page, hero paragraph, second sentence

**Recommendations** · Partly — CheckThat promises to say what needs to change, but the vendor's own docs flag that a visibility finding does not become a work item: segments are read-only and the loop to a brief is still open.

> Acting on a segment finding is a manual step today. Segments are read-only, and nothing turns a finding into an opportunity or a brief
> — https://growthx.ai/docs/product/context-and-voice/ai-viz-segments · AI Viz Segments, Known Issue callout

**AI crawler analytics** · No — No view of AI bot hits on your own site is documented anywhere; the only crawler named is the vendor's own, which inventories your pages for scoring rather than reporting which AI agents fetched them.

> Site Sync is how GrowthOS learns what pages exist on your site and keeps that picture current.
> — https://growthx.ai/docs/product/admin/site-sync · Site Sync, opening paragraph

**Wrong answers about you** · No — The fields the product records per segment are citation status, who was cited instead and which sources were used; nothing checks or flags whether an answer states something false about the brand.

> For each segment it asks a panel of buyer questions across the engines and records whether you were cited, who was cited instead, and which sources the answers drew on.
> — https://growthx.ai/docs/product/context-and-voice/ai-viz-segments · AI Viz Segments, opening paragraph

## Plans and signing up

**Prompt or credit allowance** · Yes — A premium workspace tracks up to 50 custom prompts and reads a shared library the same section sizes at 100,000+ prompts.

> Track up to 50 custom prompts per workspace
> — https://checkthat.ai/brands/checkthat-ai · CheckThat.ai Pricing section, Premium Workspace list

**Projects or brands** · Partly — One brand per workspace is the unit in the paid platform, and an account can occasionally reach several, but no page says how many brands an engagement includes or what an extra one costs.

> A workspace holds everything GrowthOS knows and does for one brand, and every figure on this screen covers that brand only.
> — https://growthx.ai/docs/product/workspace/at-a-glance · At a Glance, opening paragraph

**How often it checks** · Yes — The shared dataset is refreshed daily across the engines it names, and on the paid side analysis zones run on a Daily, Weekly or Monthly frequency measured as elapsed time rather than a calendar.

> Daily responses across ChatGPT, Perplexity, Claude, Google AI Mode. Open shared dataset with historical trends. No cold start.
> — https://checkthat.ai/ · Homepage, Historical tracking across AI engines block

**Card required to start** · No — Nothing asks for a card up front: the public index and its AI answers are readable with no account, and the paid platform is sold on an order form and billed by invoice rather than a card checkout.

> If you have executed an order form with GrowthX with respect to the GrowthX Platform (each an "Order Form") which states that you will be billed via invoice, then invoices will be sent to via email
> — https://checkthat.ai/terms · Terms of Service, section 3.2 Payment by Invoices

**Self-serve signup** · Partly — Reading the index and registering an account need no sales contact, but the product that tracks your own brand cannot be bought that way: the vendor states plainly that engagements are sales-led with no self-serve tier.

> Engagements are sales-led and contract-based. There is no self-serve tier.
> — https://growthx.ai/learn/aeo-services · AEO pricing and engagement models, GrowthX platform paragraph

## Access and integrations

**API** · Partly — API tokens exist inside the paid platform's admin and govern programmatic access, but GrowthX issues and manages them, customers see the screen read-only, no public API reference is published, and the terms forbid automated extraction.

> It governs programmatic API access and has no bearing on MCP: revoking a token won't disconnect an agent, and removing an agent won't invalidate a token.
> — https://growthx.ai/docs/product/admin/mcp-server · MCP server, Reference section, on the Revoke button

**MCP server** · Partly — An MCP server exists for the contracted platform, is read-only unless write access is granted per person, and is set up per client, so agents can query workspace data but only after an engagement starts.

> The MCP server gives an AI agent direct access to your workspace (pages, briefs, context and analytics) from wherever you already work, read-only by default.
> — https://growthx.ai/docs/product/admin/mcp-server · MCP server, opening paragraph

**BI export** · No — The vendor states premium is tied to workspace creation and prompt tracking; no export, warehouse or BI destination appears in any plan or feature list.

> Pricing details for premium tiers are not publicly listed. Premium features are tied to workspace creation and custom prompt tracking.
> — https://checkthat.ai/brands/checkthat-ai · CheckThat.ai Pricing section, Premium Workspace list

## Coverage elsewhere

| Source | Kind | Read |
| --- | --- | --- |
| growthx.ai | Independent source | 2026-08-22 |
| venturebeat.com | Independent source | 2026-08-22 |

## CitedIndex in AI answers

1 of 4 answers cite CitedIndex.

| Engine | Result | Question | Asked on | Other sources |
| --- | --- | --- | --- | --- |
| ChatGPT | Cites CitedIndex | CheckThat.ai alternatives | 2026-10-12 | elmohq.com, thatmarketingbuddy.com, qwairy.co, rankai.ai, aitools.fyi, saashub.com |
| Claude | Does not cite CitedIndex | CheckThat.ai alternatives | 2026-09-04 | checkthat.ai |
| Gemini | Does not cite CitedIndex | CheckThat.ai alternatives | 2026-09-04 | checkthat.ai, ailedgrowth.com, semrush.com, zapier.com, demandsage.com |
| Perplexity | Does not cite CitedIndex | CheckThat.ai alternatives | 2026-10-12 | g2.com, checkthat.ai, getapp.com |

## What changed

- 2026-09-11 — Capabilities · Free tier · Price
- 2026-09-01 — Capabilities · Free tier
- 2026-08-31 — Capabilities · Free tier
- 2026-08-22 — Alternatives · LinkedIn link · Summary · Tagline

## Corrections

If you represent CheckThat.ai, or anything here is wrong or out of date, send a correction with a source. The operations this site accepts from an agent are listed at https://citedindex.com/.well-known/agents.json — that catalog needs no key to read, and each entry states its own auth.
