# Adobe Brand Visibility — Enterprise GEO application that measures AI-answer visibility and deploys page fixes to AI agents at the CDN edge.

> Source: CitedIndex — https://citedindex.com/adobe-brand-visibility (structured, researched, re-verified)
> Facts last verified: 2026-09-12

Adobe Brand Visibility, formerly LLM Optimizer, is an enterprise generative engine optimization application in Adobe's Experience Cloud. It pairs Semrush-powered AI search intelligence with an edge deployment service that serves optimized page HTML to AI agents.

| Fact | Value |
| --- | --- |
| Website | https://business.adobe.com/products/brand-visibility.html |
| Price | Prompts. Customer may use up to the number of Prompts authorized in the Sales Order. If Customer exceeds the number of Prompts, Customer must license additional Prompts. |
| Free trial | Partly |

Free trial only, and only for existing AEM Cloud or Adobe Analytics/Customer Journey Analytics customers: up to 100 prompts, one domain, and optimizations deployed across up to 50 URLs for a single opportunity type for trials activated on or after 1 April 2026 (200 prompts for earlier activations). Adobe states the trial is provided "as-is" and "as-available" and may be modified, limited or removed at any time. A no-login public demo is offered at play.bv.now.

## What it does

**Monitors AI answers** · Yes — Core function: it runs your configured prompt library against AI platforms on a recurring schedule and scores how often the brand is mentioned and cited.

> Measure Brand Visibility: Track when, where, and how often your brand appears in AI-powered search results, with a clear visibility score for benchmarking.
> — https://experienceleague.adobe.com/en/docs/brand-visibility/using/essentials/overview · What are Adobe Brand Visibility Capabilities? — first bullet

**Optimises your content** · Yes — The Opportunities dashboard analyses pages you already have and lists prioritised on-page and technical fixes, each with affected URLs.

> Optimization opportunities are automatically detected insights that show where your site and external presence can be improved to increase brand visibility in AI search.
> — https://experienceleague.adobe.com/en/docs/brand-visibility/using/dashboards/opportunities/opportunities-overview · Opening paragraph, above the Opportunities Dashboard section

**Generates content** · Yes — It drafts the copy for its own fixes — summaries, FAQs, transcript summaries — and produces off-site content recommendations for Wikipedia, YouTube and Reddit, rather than writing standalone articles.

> Generate content for Wikipedia, YouTube, Reddit, and earned media to expand citation authority.
> — https://business.adobe.com/products/brand-visibility.html · "Site optimizations shipped in minutes, no engineering required" section, third bullet

**Publishes to your site** · Partly — Deployment goes live at the CDN edge and is served only to AI agents; it never writes back into a CMS, and the vendor calls the service CMS-agnostic with no authoring change.

> AI-only delivery: Serves optimized HTML only to AI agents with no impact on either human visitors or SEO bots.
> — https://experienceleague.adobe.com/en/docs/brand-visibility/using/resources/optimize-at-edge/overview · Key benefits list, first bullet

**Technical AEO** · Yes — Technical GEO opportunities cover robots.txt rules blocking AI agents, 404/403/5xx responses served to agents, missing structure and hidden JavaScript-rendered content.

> Resolve technical generative engine optimization (GEO) issues including blocked crawlers, missing structured data, and 404s without engineering support.
> — https://business.adobe.com/products/brand-visibility.html · "Site optimizations shipped in minutes" section, second bullet

**Done-for-you service** · No — Adobe sells this as licensed software operated by the customer's own marketing, SEO and analytics teams; no managed GEO service or done-for-you retainer is part of the product.

> Adobe Brand Visibility is designed for the teams responsible for brand discoverability and digital growth, including SEO teams, content strategists, digital marketing teams, web experience teams, analytics practitioners, and brand leaders.
> — https://business.adobe.com/products/brand-visibility.html · FAQ, "What types of teams use Adobe Brand Visibility?"

## Answer engines

**ChatGPT** · Yes — ChatGPT is one of the six platforms named in the Brand Presence platform filter and is also one of the three targets of edge-deployed optimizations.

> Platform - Choose which AI engine to analyze. Adobe Brand Visibility currently supports ChatGPT, Google AI Overviews, Google AI Mode, Microsoft Co-pilot, Google Gemini, and Perplexity.
> — https://experienceleague.adobe.com/en/docs/brand-visibility/using/dashboards/brand-visibility/brand-presence-trial · Filters list, Platform bullet

**Perplexity** · Yes — Perplexity is named in the Brand Presence platform filter and is one of the three AI platforms that edge-deployed optimizations are served to.

> Platform - Choose which AI engine to analyze. Adobe Brand Visibility currently supports ChatGPT, Google AI Overviews, Google AI Mode, Microsoft Co-pilot, Google Gemini, and Perplexity.
> — https://experienceleague.adobe.com/en/docs/brand-visibility/using/dashboards/brand-visibility/brand-presence-trial · Filters list, Platform bullet

**Gemini** · Yes — Google Gemini appears both in the Brand Presence platform filter and in the four-engine list covered by the Semrush-powered AI Visibility module.

> Platform - Choose which AI engine to analyze. Adobe Brand Visibility currently supports ChatGPT, Google AI Overviews, Google AI Mode, Microsoft Co-pilot, Google Gemini, and Perplexity.
> — https://experienceleague.adobe.com/en/docs/brand-visibility/using/dashboards/brand-visibility/brand-presence-trial · Filters list, Platform bullet

**Google AI Overviews** · Yes — Google AI Overviews is selectable in the Brand Presence platform filter and is one of the four engines the AI Visibility market module analyses.

> Platform - Choose which AI engine to analyze. Adobe Brand Visibility currently supports ChatGPT, Google AI Overviews, Google AI Mode, Microsoft Co-pilot, Google Gemini, and Perplexity.
> — https://experienceleague.adobe.com/en/docs/brand-visibility/using/dashboards/brand-visibility/brand-presence-trial · Filters list, Platform bullet

**Google AI Mode** · Yes — Google AI Mode is selectable in the platform filter; release notes record market-by-market expansion of AI Mode tracking, for example Germany.

> Platform - Choose which AI engine to analyze. Adobe Brand Visibility currently supports ChatGPT, Google AI Overviews, Google AI Mode, Microsoft Co-pilot, Google Gemini, and Perplexity.
> — https://experienceleague.adobe.com/en/docs/brand-visibility/using/dashboards/brand-visibility/brand-presence-trial · Filters list, Platform bullet

**Claude** · Partly — The marketing FAQ counts Anthropic Claude among the tracked LLM families and Claude is a target for edge optimizations, yet the documented Brand Presence platform filter lists six platforms and Claude is not one of them.

> Brand Visibility tracks brand visibility across ten LLM families, including ChatGPT, Perplexity, Google AI Mode, Anthropic Claude, and Microsoft Copilot, with competitive share-of-voice benchmarking against up to five direct competitors.
> — https://business.adobe.com/products/brand-visibility.html · FAQ, "What AI platforms does Brand Visibility track?"

**Microsoft Copilot** · Yes — Microsoft Copilot (written "Microsoft Co-pilot") is in the Brand Presence platform filter, but not in the four engines the AI Visibility module covers.

> Platform - Choose which AI engine to analyze. Adobe Brand Visibility currently supports ChatGPT, Google AI Overviews, Google AI Mode, Microsoft Co-pilot, Google Gemini, and Perplexity.
> — https://experienceleague.adobe.com/en/docs/brand-visibility/using/dashboards/brand-visibility/brand-presence-trial · Filters list, Platform bullet

**Coverage in the vendor’s words** · Yes — Coverage is capped contractually rather than by feature: the licence allows analysis across ten LLMs, while the docs name six platforms in the Brand Presence filter and only four in the Semrush-powered AI Visibility module.

> LLM Coverage. Customer may analyze their brand presence across up to 10 LLMs unless otherwise authorized by Adobe.
> — https://helpx.adobe.com/legal/product-descriptions/adobe-brand-visibility.html · Adobe Brand Visibility: Product Limitations, LLM Coverage clause

## What it reports

**Names the cited sources** · Yes — It separates your own cited pages from the third-party domains engines lean on, and flags sources citing competitors but not you.

> Cited sources | Third-party domains that AI engines reference in answers, with your mentions, pages cited, prompts, and organic traffic.
> — https://experienceleague.adobe.com/en/docs/brand-visibility/using/dashboards/ai-visibility · Market Comparison metrics table, Cited sources row

**Competitor tracking** · Yes — Rival brands sit in the same charts as yours, but the trial comparison is capped at five other brands and the marketing FAQ repeats the same five-competitor limit.

> In the Market Tracking section you can select up to five other brands and compare their mentions and citations against your brand.
> — https://experienceleague.adobe.com/en/docs/brand-visibility/using/dashboards/brand-visibility/brand-presence-trial · Market Tracking section, first paragraph

**Brand sentiment** · Yes — Sentiment is scored per aspect of the brand inside a single answer, so one response can read positive on one attribute and negative on another.

> Sentiment is evaluated at the aspect level, allowing a single AI-generated response to contain both positive and negative sentiment for different aspects of your brand.
> — https://experienceleague.adobe.com/en/docs/brand-visibility/using/dashboards/brand-visibility/brand-presence-semrush · Improved sentiment and source analysis section

**Recommendations** · Yes — Every opportunity ships with a fix suggestion, and supported ones can be deployed from the same screen rather than only reported.

> These optimizations include on-page fixes (adding structured content, canonicals, or summaries), technical adjustments (unblocking AI crawlers or resolving errors) and influencing content on third-party authoritative sites.
> — https://experienceleague.adobe.com/en/docs/brand-visibility/using/dashboards/opportunities/opportunities-overview · Second paragraph of the overview

**AI crawler analytics** · Yes — The Agentic Traffic dashboard breaks AI bot hits down by user agent, status code and content type, but it stays blank until CDN log forwarding is configured.

> The Agentic Traffic dashboard shows how AI agents (crawlers and chatbots) interact with your site.
> — https://experienceleague.adobe.com/en/docs/brand-visibility/using/dashboards/agentic-traffic · Opening paragraph

**Wrong answers about you** · Partly — No feature that flags a false statement about the brand; the docs name responding to misinformation as a persona use case, and the Details view exposes the full AI response text behind each prompt.

> PR & Communications Managers track brand perception in LLMs by 3rd-party platforms and address misinformation, manage sentiments, and protect brand trust.
> — https://experienceleague.adobe.com/en/docs/brand-visibility/using/essentials/overview · Adobe Brand Visibility Overview page, "Who should use Adobe Brand Visibility?" persona list

## Plans and signing up

**Prompt or credit allowance** · Partly — Paid volume is whatever the Sales Order says, sold as prompts per year, so no public figure exists; the trial is capped at 100 prompts on one domain.

> Prompts. Customer may use up to the number of Prompts authorized in the Sales Order. If Customer exceeds the number of Prompts, Customer must license additional Prompts.
> — https://helpx.adobe.com/legal/product-descriptions/adobe-brand-visibility.html · Adobe Brand Visibility: Product Limitations, Prompts clause

**Projects or brands** · Partly — Paid customers manage several brands, websites and markets in Brands Management, but the trial is fixed to one domain that cannot be changed afterwards.

> Brands Management is the central place to configure and manage the brands you monitor in Adobe Brand Visibility. From here, you can create brands, configure the markets where your brand is monitored, manage websites and aliases, organize prompts, and track other brands in your market.
> — https://experienceleague.adobe.com/en/docs/brand-visibility/using/dashboards/brands-management · Opening paragraph

**Countries** · Yes — Markets are explicit objects combining a country or region, a language and a site, and several can run per brand; the enhanced edition reports on market-language pairs such as US-en.

> You can configure multiple markets for each brand to monitor how your brand appears across different regions and languages.
> — https://experienceleague.adobe.com/en/docs/brand-visibility/using/dashboards/brands-management · Configure markets section

**How often it checks** · Yes — Prompts run on a scheduled weekly refresh rather than daily or on demand; Google Search Console-sourced prompts are regenerated monthly.

> Brand Presence data for newly added prompts will appear during the next scheduled data refresh, which typically runs at the beginning of each week.
> — https://experienceleague.adobe.com/en/docs/brand-visibility/using/dashboards/customer-configuration · Google Search Console FAQ, "how soon will I see Brand Presence data"

**Card required to start** · No — The documented trial path is entitlement-gated rather than card-gated: an eligible Adobe customer signs in with their Adobe ID and enters a domain, with no payment step anywhere in the flow.

> Sign in through IMS, then enter a domain and brand name to start the onboarding process.
> — https://experienceleague.adobe.com/en/docs/brand-visibility/using/essentials/quick-start · Step 1, Activate your trial — AEM Cloud customers, first bullet

**Self-serve signup** · Partly — Existing AEM Cloud or Analytics/CJA customers can switch the trial on themselves, but everyone else is onboarded only after a commercial agreement is signed.

> After your organization finalizes the business agreement, you are onboarded to Adobe Brand Visibility with the domain your organization selected.
> — https://experienceleague.adobe.com/en/docs/brand-visibility/using/essentials/quick-start · Step 1, Non-AEM Cloud customers

## Access and integrations

**API** · Partly — The only documented API surface is the Edge Optimize production and staging key used to route CDN traffic; no reporting or data-retrieval API is documented, so visibility data leaves through CSV and PDF export or the analytics connectors.

> Before configuring your CDN, retrieve your Edge Optimize API keys from Adobe Brand Visibility UI. You need a production API key for live traffic.
> — https://experienceleague.adobe.com/en/docs/brand-visibility/using/resources/optimize-at-edge/retrieve-api-keys · Opening paragraph

**BI export** · Partly — Tables export to CSV and PDF and the data can be joined to Adobe Analytics, Customer Journey Analytics or GA4, but those connectors need a paid offer and no warehouse or BI-tool connector is documented.

> By default, this dashboard builds traffic insights from CDN logs. If your organization is on a paid offer, you can connect Adobe Analytics or Google Analytics 4(GA4) to add data that measures AI-driven discovery and site engagement.
> — https://experienceleague.adobe.com/en/docs/brand-visibility/using/dashboards/referral-traffic · Note box above the dashboard walkthrough

## Coverage elsewhere

| Source | Kind | Read |
| --- | --- | --- |
| enterprise.semrush.com | A competitor's comparison | 2026-08-23 |
| searchengineland.com | Independent source | 2026-08-23 |
| emarketer.com | Independent source | 2026-08-23 |
| digitalapplied.com | Independent source | 2026-08-23 |

## CitedIndex in AI answers

0 of 4 answers cite CitedIndex.

| Engine | Result | Question | Asked on | Other sources |
| --- | --- | --- | --- | --- |
| ChatGPT | Does not cite CitedIndex | Adobe Brand Visibility alternatives | 2026-10-12 | orchly.ai, topai.tools, quattr.com, gmbeverywhere.com, xseek.io |
| Claude | Does not cite CitedIndex | Adobe Brand Visibility alternatives | 2026-09-04 | airops.com, getmentionedbyai.com |
| Gemini | Does not cite CitedIndex | Adobe Brand Visibility alternatives | 2026-09-04 | capterra.com, adobe.com, g2.com, reddit.com, alhena.ai, cotera.co |
| Perplexity | Does not cite CitedIndex | Adobe Brand Visibility alternatives | 2026-10-12 | g2.com, itechguides.com, authoritytech.io, sourceforge.net, getapp.com, llmpulse.ai |

## What changed

- 2026-09-12 — Capabilities · Free tier · Price
- 2026-09-01 — Capabilities · Free tier
- 2026-08-31 — Capabilities · Free tier
- 2026-08-23 — Alternatives · Crunchbase link · Documentation link · LinkedIn link · Summary · Tagline
- 2026-08-14 — Summary · Tagline

## Corrections

If you represent Adobe Brand Visibility, or anything here is wrong or out of date, send a correction with a source. The operations this site accepts from an agent are listed at https://citedindex.com/.well-known/agents.json — that catalog needs no key to read, and each entry states its own auth.
